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Drive Product & Market Planning With AI

Harness AI to profile your business, segment your market, and benchmark competitors.

Despite the promise of AI, many organizations face hurdles such as:

  • Feeling overwhelmed or hesitant to use external LLMs for research.
  • Struggling to extract actionable insights.
  • Navigating compliance risks and ethical concerns.
  • Managing misalignment among teams.

Our Advice

Critical Insight

CI/MI teams that combine AI-driven analysis with robust ethical frameworks deliver significantly higher strategic impact, enabling faster market responses and more innovative product planning.

Impact and Result

The most effective strategies will emerge when companies combine automated AI and data analysis with deep human expertise, driving breakthrough decisions that competitors cannot replicate.


Drive Product & Market Planning With AI Research & Tools

1. Drive Product & Market Planning With AI Storyboard – Outlines how to use AI to profile businesses, segment markets, and benchmark competitors.

This research emphasizes leveraging AI for data analysis, generating insights, and enhancing decision-making processes.

2. Drive Product & Market Planning With AI Presentation Template – A best-of-breed template to help you build a clear, concise, and compelling strategy document for stakeholders.

Use this template to present a strategic evaluation process that assesses the viability and potential success of introducing a new product or service to the market.

Harness AI to profile your business, segment your market, and benchmark competitors.

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Need Extra Help?
Speak With An Analyst

Get the help you need in this 3-phase advisory process. You'll receive 9 touchpoints with our researchers, all included in your membership.

Guided Implementation 1: Market Intelligence
  • Call 1: External forces analysis
  • Call 2: Segmentation & gaps
  • Call 3: Synthesis & positioning

Guided Implementation 2: Company Profiling
  • Call 1: Core company data
  • Call 2: Strategic context
  • Call 3: Offerings & benchmarking

Guided Implementation 3: Product Comparison
  • Call 1: Persona & use case mapping
  • Call 2: In-depth product comparison
  • Call 3: Opportunity & roadmap

Author

Joanne Correia

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