What is Google Analytics?
Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
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Real user data aggregated to summarize the product performance and customer experience.
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90 Likeliness to Recommend
98 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Analytics?
Pros
- Performance Enhancing
- Helps Innovate
- Reliable
- Enables Productivity
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Device and Browser Analytics
Audience Segmentation
Audience Demographics
Paid Search Integration
Conversion Analysis
Search Engine Optimization
Data Visualization
Customer Value Analysis
Customer Journey Modelling
Social Media Analytics
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Availability and Quality of Training
Vendor Support
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Customer Intelligence
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Google Analytics Reviews
Anis A.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2023
Only tool needed for complete overview of traffic
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Extremely user-friendly interface, event tracking
What is your favorite aspect of this product?
It's a free tool that covers all needs for getting user related data
What do you dislike most about this product?
Extensive features and possibilities require you to personalize the dashboard to meet your goals
What recommendations would you give to someone considering this product?
It's a free tool that comes with extensive set of features, it's needless to say that you will love the tool and its ease of use.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Unique Features
Leticia D.
- Role: Information Technology
- Industry: Banking
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2023
lots of information, but needs someone to set up
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
it has more information than the others for sure. and it has its goals.
What is your favorite aspect of this product?
the goals, established for any part of my website.
What do you dislike most about this product?
too complex, sometimes I need to google or ask for a friend
What recommendations would you give to someone considering this product?
it`s super worth the price
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Vaibhav S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2023
All under one hood
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
The ease of use and the analytic board are so descriptive that one can view everything in one place, extracting the most relevant info.
What is your favorite aspect of this product?
One can start using the product without any formal training.
What do you dislike most about this product?
Customizations, at times, are pretty cumbersome.
What recommendations would you give to someone considering this product?
If you are looking for quicker results, well-formed reports, and the best-in-class UI, this product is for you.
Pros
- Helps Innovate
- Trustworthy
- Inspires Innovation
- Respectful