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GetResponse

GetResponse

8.6 /10
Category
GetResponse
8.6 /10

What is GetResponse?

GetResponse is a comprehensive marketing software platform that helps you create content, boost sales, and increase traffic to your business online. Integrated email marketing, autoresponders, and landing pages let you automate essential tasks and launch effective marketing campaigns. Advanced analytics make it easy to track conversions, leads, and ROI, and learn what your customers want. Customizable template scenarios do the heavy lifting for you — no coding necessary.

Company Details


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Awards & Recognition

GetResponse won the following awards in the Email Marketing category

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GetResponse Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on GetResponse.

88 Likeliness to Recommend

100 Plan to Renew

87 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love GetResponse?

1% Negative
0% Neutral
99% Positive

Pros

  • Reliable
  • Unique Features
  • Inspires Innovation
  • Respectful

Feature Ratings

Average 85

Auto-Responders

89

Campaign Management

88

Email Templates

87

Email Delivery

87

Segmentation

86

Basic Reporting and Analytics

85

Content Authoring

85

A/B Testing

84

Sales Intelligence & Conversion Rates

83

SPAM Compliance

83

Mobile Optimized

81

Vendor Capability Ratings

Average 85

Ease of Implementation

87

Breadth of Features

87

Quality of Features

86

Business Value Created

86

Usability and Intuitiveness

85

Ease of Customization

85

Vendor Support

85

Ease of IT Administration

84

Ease of Data Integration

82

Product Strategy and Rate of Improvement

82

Availability and Quality of Training

81

GetResponse Reviews

Aiko W.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2024

Complete marketing solution

Likeliness to Recommend

9 /10

What differentiates GetResponse from other similar products?

GetResponse stands out due to its extensive feature set and its flexibility in terms of integration with different platforms, especially e-commerce ones. It also has its powerful drag and drop editor, automation of ad placement and its integration with multiple e-commerce platforms. The drag and drop editor allows us to easily create attractive emails without having to be design experts

What is your favorite aspect of this product?

I like it because it's especially appropriate for businesses looking to maximize their reach and increase their conversion rate through email marketing. GetResponse helps us address these business problems by offering a wide range of features and functionality that allow us to maximize our reach and achieve our marketing objectives

What do you dislike most about this product?

Although integration with eCommerce platforms is a notable feature, there may be some compatibility issues with certain smaller platforms

What recommendations would you give to someone considering this product?

It's ideal for eCommerce businesses that want to easily sync and track their customer data, as well as businesses of all sizes looking to create beautiful emails without having any design skills. However, for businesses that primarily focus on other marketing channels, such as social media, GetResponse may not be the most suitable option.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy

Fedor L.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Design, segment, and monitor email campaigns

Likeliness to Recommend

9 /10

What differentiates GetResponse from other similar products?

One of the platform's most valuable capabilities is its powerful audience segmentation, which enables me to precisely divide our customer database based on key attributes and assign them to specialized campaigns. For instance, we have distinct campaigns for recent buyers. We aim to encourage them to make repeat purchases. Additionally, we have campaigns for subscribers who have never made a purchase. They may need more educational and promotional content. GetResponse simplifies campaign customization to meet the unique needs of each group.

What is your favorite aspect of this product?

GetResponse offers excellent email design tools for creating compelling emails that yield results. The drag-and-drop editor allows me to create appealing emails with eye-catching images, concise text, and tasteful branding. We consistently achieve above-average open and click-through rates by creating engaging email content. Additionally, GetResponse has impressive tracking features that enable me to measure email metrics directly to optimize performance.

What do you dislike most about this product?

I use GetResponse to design and implement effective email marketing campaigns. Its user-friendly interface and robust tracking tools allow me to take full control of our email targeting and performance.

What recommendations would you give to someone considering this product?

I highly recommend GetResponse to any marketer looking to segment audiences, create professional emails with visual appeal, and monitor the analytics driving email success. It is well worth the premium price tag to have such a versatile system for all your email needs. Their comprehensive campaign reports break down open rates by location, device, links clicked, and subscriber data. If I find that an email has lower open rates among subscribers in a particular geography or demographic, I can adjust future emails to increase engagement with those groups.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kyle G.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Easy-to-manage email marketing campaigns

Likeliness to Recommend

8 /10

What differentiates GetResponse from other similar products?

We went with GetResponse MAX since it has a multilingual UI. With its refined user interface, GetResponse is a breeze to operate. A number of accounts and users can benefit from GetResponse's centralized access. On top of that, we synchronize our ERP system with our contacts and data using API connectivity.

What is your favorite aspect of this product?

In most cases, I compile my list and send out emails using Get Response. A landing page is the greatest feature. Using the drag-and-drop feature is a breeze. Excellent and consistently helpful customer assistance is provided. After utilizing Get Response, I achieved a substantial profit.

What recommendations would you give to someone considering this product?

With GetResponse, we can guarantee that our messages will be sent to the inboxes of as many people as possible, which has helped us build a stellar reputation. It facilitates the rapid and easy synchronization of our data with our enterprise resource planning (ERP) system through the available APIs.

Pros

  • Continually Improving Product
  • Reliable
  • Unique Features
  • Efficient Service

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