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Copper

Copper

8.3 / 10
Category
Copper
8.3 / 10

What is Copper?

A Google-recommended CRM, Copper integrates and works seamlessly with your Gmail, Calendar and Drive so you never have to switch tabs to add contacts, track emails, find files and manage tasks in your marketing and sales process.

Company Details


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Copper Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Copper.

85 Likeliness to Recommend

90 Plan to Renew

82 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Copper?

3% Negative
8% Neutral
89% Positive

Pros

  • Respectful
  • Generous Negotitation
  • Fair
  • Reliable

Feature Ratings

Average 81

Account and Contact Management

85

Lead Management

85

Collaboration

84

Analytics and Reporting

81

Sales Management

80

Activity and Workflow Management

80

Marketing Management

77

Customer Service Management

75

Telephony and Call Center Management

74

Mobile

73

Vendor Capability Ratings

Average 79

Ease of IT Administration

95

Usability and Intuitiveness

90

Ease of Implementation

90

Availability and Quality of Training

89

Ease of Data Integration

89

Product Strategy and Rate of Improvement

88

Breadth of Features

86

Business Value Created

85

Vendor Support

83

Quality of Features

83

Ease of Customization

82

Copper Reviews

Andrew B.

  • Role: Sales Marketing
  • Industry: Insurance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

Good CRM but lacks some features of major CRM's

Likeliness to Recommend

7 / 10

What differentiates Copper from other similar products?

Customization of filters and integration with Gmaill

What is your favorite aspect of this product?

Gmail working in conjuction

What do you dislike most about this product?

Filters, lead management, and pipeline development features.

What recommendations would you give to someone considering this product?

I would suggest looking at Hubspot and Salesforce if you can afford them

Pros

  • Caring
  • Reliable
  • Inspires Innovation
  • Respectful

Cons

  • Less Effective Service

Alec B.

  • Role: Operations
  • Industry: Energy
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Easy to use but a bit pricey

Likeliness to Recommend

7 / 10

What differentiates Copper from other similar products?

It had a different style of searching data on the system

What is your favorite aspect of this product?

It was easy to

What do you dislike most about this product?

The program was frustrating to use at times when trying to search you have to be specific.

What recommendations would you give to someone considering this product?

Know how you want to customize your platform to make it easy for someone to enter the required data and find the correct section to fill out.

Pros

  • Trustworthy
  • Client Friendly Policies
  • Fair
  • Client's Interest First

Olga A.

  • Role: Operations
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

Robust CRM, customized for our business needs.

Likeliness to Recommend

9 / 10

What differentiates Copper from other similar products?

We utilized shared spreadsheets for project management and papers for client profiles in the past. Because everything is now centralized and shared, connecting emails is highly useful. Sales enablement has been more accessible, sales team efficiency has grown, and more transactions are now being closed, since it provides good tracking of lead stages and activities, such as customer email opening, thanks to the integration and extensions available for this CRM.

What is your favorite aspect of this product?

There are several advantages, including cross compatibility and interaction with other software suites, a highly customized experience, and the fact that it is a low-cost CRM solution. I enjoy the connectivity with Google; we utilize the Google suite of services, and having all of the data linked is quite easy. In addition, the Gmail plugin is really handy for our purposes.

What do you dislike most about this product?

Reports, on the other hand, are fine and improving with recent revisions. Filtering and extracting data is a talent that takes time to perfect; while this is steadily improving, more effort is needed in this area.

What recommendations would you give to someone considering this product?

If you want a low-cost solution with capabilities like an email sniffer and compatibility with other software suites like g suite, then go for it. Copper is used not just as a CRM, but also to monitor project data. We found it useful to establish a bogus person as the primary contact and then add others using the "associated people" column. Using the Gmail plugin, certain emails are tied to that opportunity. If the principal user is a frequent contact at Copper, all of their emails are included in the offer.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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