Selecting the Right Share of Voice Platform to Manage and Monitor Your Influence

This article helps you understand the impact of SOV on your company and why tracking it is essential. It also provides details on how to evaluate the available platforms.

Top 3 AI Digital Marketing Use Cases and Tools

Discover how AI is transforming digital marketing with high-impact use cases. Learn strategies for AI lead generation, AI personalization, and AI SEO that boost ROI and...

Navigating the Frontier: Generative AI's Promise and Peril for Product and Product Marketing Managers

Product managers and product marketing managers have historically taken advantage of the opportunities of AI, but generative AI presents unknowns and risks that must be...

Generative AI in the Enterprise Contact Center – Use Cases, ROI, and Preparation

Contact center as a service (CCaaS) enterprise providers are steamrollering ahead with embedding generative AI functionality in their platforms – whether organizations...

The Impact of AI in Establishing Strong Brands

This article delves into AI's influence on brand management, focusing on performance enhancement and consistency. It covers AI-generated presentations, asset management,...

Metrics and Operations Improvement Plan Presentation Template

The Metrics and Operations Improvement Plan Presentation Template helps you present the results of the metrics benchmarking analysis and create improvement plans for each...

Metrics Benchmarking Reference Guide

The Metrics Benchmarking Reference Guide is a convenient resource for comparing your company's performance to that of other high-growth companies.

Key Metrics Evaluation and Benchmarking Tool

The Key Metrics Evaluation and Benchmarking Tool is a comprehensive tool that allows you to compare your company's metrics to the benchmarks for your company's stage and...

Optimize the Right Metrics to Scale Your Business – Phases 1-2

This storyboard provides guidance and tools for CEOs of software companies to implement a key metrics approach that can help them get to scale faster.

Optimize the Right Metrics to Scale Your Business

Tech startup CEOs should use metrics to guide decisions on operational improvements. However, many CEO entrepreneurs who come from other disciplines may not have settled...
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