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Use this research to understand the challenges, reasons, and barriers to legacy application modernization.
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This blueprint helps create a coherent brand architecture, enabling easy launches of new products and services, preparing for acquisitions, and modifying brand strategy. It...
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Enabling business analysis to step outside of operations and tactics, making the case for that same value at the enterprise, strategic level.
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This storyboard will help leaders of customer advocacy programs get started with developing a formalized pilot program that will demonstrate the value of customer advocacy...
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Whether you manage a product or service, the fundamentals of good product ownership are the same. By focusing the attention of the teammates serving in product owner roles,...
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This blueprint helps digital marketers plan and execute a successful website redesign.
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Use this research to learn the opportunities related to scaling business process automation (BPA), what you should consider when building your scaled BPA journey, and which...
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This blueprint will help marketers understand ABM strategy types and accompanying levels of personalization, how to quickly assess their organization's ABM maturity, and...
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Our Build a Strong Analyst Relations Program Foundation blueprint guides your AR program's foundational success with insights from AR experts, ways to diagnose your current...
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Strengthen product management in your organization through effective executive leadership by focusing product teams on core capabilities and proper alignment. Develop a...
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