Applications - Solution Sets

Diagnose and Optimize Your Lead Gen Engine

Quickly diagnose what’s not working within your lead gen engine so that you can remedy the issues uncovered and get back on track, building new customer relationships and...

Optimize Software Pricing in a Volatile Competitive Market

Product managers without well-documented and repeatable pricing-management processes often experience pressure from “agile” management to make gut-feel pricing decisions,...
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Get Started With Customer Advocacy

Customer advocacy builds relationships with customers, nurtures brand advocacy, gives marketing credibility, and differentiates you from the competition; it’s critical to...

Define a Release Management Process to Deliver Lasting Value

Firms are investing in modern release practices (including continuous integration and delivery) based around product ownership, Agile, and DevOps. They continue to see...
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Diagnose Brand Health to Improve Business Growth

Provides guidance and tools to perform a brand diagnostic, measure performance, highlight areas for improvement, and make data-driven recommendation and decisions to fix...
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Build a More Effective Go-to-Market Strategy

A successful Go-to-Market (GTM) strategy aligns Marketing, Product Sales, and Customer Success, enables product launch decision making based on deep buyer understanding,...
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Define the Role of Project Management in Agile and Product-Centric Delivery

Organizations are under pressure to align the value they provide with the organization’s goals and overall company vision. In response, they are moving to product-centric...

Satisfy Digital End Users With Low- and No-Code

Low- and no-code promises enticing benefits, but they come with caveats. Without the right training, adoption plan, and governance structure for low- and no-code, IT will...
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Define a Sourcing Strategy for Your Development Team

Application development represents the core of an organization’s ability both to innovate and to support its existing client base. To balance these two functions...

Make the Case for Product Delivery

Products are the lifeblood of an organization. They deliver the capabilities needed to deliver value to customers, internal users, and stakeholders. Product-centric...
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