Asset Sunsetting Tool

The Asset Sunsetting Tool provides a way to record and benchmark your asset performance against industry standards. It also guides content marketers in collecting the data...

Build vs. Buy Decision Tree

This tool is a guide to help executives decide whether individual pieces of content should be made in-house or out-of-house.

Competitive Intelligence and Go-to-Market AI Playbook

This playbook provides a repeatable, AI-enabled framework for building a market, competitive, and go-to-market analysis.

Pick Your Price Model Workbook

A structured tool to help you prioritize which pricing models build the correct roadmap to ensure success.

Metrics Benchmarking Reference Guide

The Metrics Benchmarking Reference Guide is a convenient resource for comparing your company's performance to that of other high-growth companies.

Key Metrics Evaluation and Benchmarking Tool

The Key Metrics Evaluation and Benchmarking Tool is a comprehensive tool that allows you to compare your company's metrics to the benchmarks for your company's stage and...

Brand Name Generation Tracker

Use this Brand Name Generation Tracker to outline the parameters for selecting the ideal name. This tool enables you to organize and keep track of an unlimited number of...

Brand Identity Competitive Analysis

This template aims to gain valuable insights into how your brand visually and verbally stands out or blends in with competitors. This information will help you refine your...

SOV Executive Presentation Template

The purpose of the SOV campaign calendar is to document a plan for when and where the responsible party will produce and post content for the SOV campaign.

Writer Checklist

Audit the content produced by your teams and external resources.

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