What is Zoho CRM?
Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers. Zoho CRM is an online customer relationship management software for managing your sales, marketing, support in a single system. Zoho CRM helps businesses of all sizes build excellent customer relationships, with features like an inbuilt AI sales assistant, sales pipeline management, marketing automation, analytics, and more.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
96 Plan to Renew
1
Since last award
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho CRM?
Pros
- Trustworthy
- Fair
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Lead Management
Activity and Workflow Management
Sales Management
Customer Service Management
Account and Contact Management
Analytics and Reporting
Marketing Management
Telephony and Call Center Management
Mobile
Quote Contract and Proposal
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Business Value Created
Usability and Intuitiveness
Ease of Customization
Ease of IT Administration
Ease of Data Integration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Zoho CRM Reviews
Dipika M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jun 2026
Flexible, User-Friendly, and Feature-Packed CRM
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
What I like most about Zoho CRM is that it gives us all the essential CRM features without being overly expensive. It's easy to customize, and the integration with other Zoho apps makes managing business operations much smoother, compared about
What is your favorite aspect of this product?
My favorite aspect is its ease of use. It helps keep leads, follow-ups, and customer information organised in one place, making the sales process much more efficient, and the collaboration is impressive, we have been able to run a good team on zoho efficiently.
What do you dislike most about this product?
There is nothing i dislike about zoho yet, it has been a great software so far
What recommendations would you give to someone considering this product?
My favorite aspect is how easy it is to use. It keeps all leads, follow-ups, and customer information in one place, which makes managing sales activities much simpler and more organized, will recommend to buy if you are looking for an all in one crm tool
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
Shoaib S.
- Role: Operations
- Industry: Agriculture
- Involvement: End User of Application
Submitted May 2026
Solid CRM especially for small companies.
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
It differentiates from others through its native ecosystem integration with other zoho applications. I like it's built in zia ai assistant that gives automation suggestions without requiring 3rd party tools.
What is your favorite aspect of this product?
My favourite aspect is the work flow automation of Zoho CRM and the blueprint feature which helps us with minimal coding and improved close rates
What do you dislike most about this product?
The thing that I dislike the most about this product is the bulky and clunky mobile experience and limited depth in advance analytics without extra purchasing of add ons.
What recommendations would you give to someone considering this product?
I would recommend them to start with professional or enterprise tier. And they should minimally allocate upon to 2 days for data normalisation. I would also suggest them to use the built in importer with field amapping and duplicate detection.
Pros
- Helps Innovate
- Reliable
- Efficient Service
- Effective Service
- Role: C-Level
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted May 2026
Zoho One - THE THRONE OF TECHNICAL DEBT - avoid!
Likeliness to Recommend
Pros
- Includes Product Enhancements
- Respectful
- Security Protects
- Helps Innovate
Cons
- Less Efficient Service
- Less Effective Service
- Wastes Time
