What is HubSpot Marketing Hub?
From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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91 Likeliness to Recommend
98 Plan to Renew
1
Since last award
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Transparent
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Asset Management
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Social Media Marketing Management
Multi Channel Integration
Community Marketing Management
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Availability and Quality of Training
Ease of Data Integration
Ease of Customization
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Vendor Support
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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Email Marketing
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A/B Testing
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HubSpot Marketing Hub Reviews
Marc C.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jun 2022
Powerful tool for marketing.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Whether it's for email marketing, social campaigns, or SEO results, HubSpot allows me to monitor critical metrics in one convenient location. Instead of needing to monitor many platforms for statistics, it serves as a one-stop shop, allowing us to more simply combine the plan for various marketing channels. We're becoming better at determining who we're reaching and who we're not. The reports assist us in keeping track of new contacts and assist us in our job by displaying the sources of new connections, such as Salesforce or other integrations, as well as offline sources, with the way we can put it up and automate it.
What is your favorite aspect of this product?
HubSpot Marketing Hub appears to have an excellent knowledge of the sorts of tools that marketing departments need and has grouped them all together in one location, I can present customized information, forms, and graphics to individual people depending on various contact lists using Hubspot smart content function for emails and landing sites.
What do you dislike most about this product?
In some cases, the HubSpot Marketing Hub navigation interface can be a bit tricky to understand. Hierarchies are not always intuitive. Especially at first, it can take some time to find what you need. The summon button is used in all upsell emails because it's certainly cleaner than the other button links, but the CTA system is pretty clunky compared to Hubspot liquidity. However, I know Hubspot is planning improvements and cares about its users. I know this because they sent a survey a few weeks ago to get specific feedback on the CTA button.
What recommendations would you give to someone considering this product?
HubSpot Marketing Hub definitely has you covered if you require a robust platform for marketing campaign planning, posting, tracking, and analysis. It is, without a doubt, the industry's leading tool of its sort at the time. Check out some of their classes on how to utilize different elements of Hubspot to get a better understanding of how it works, even though it's really simple to learn and use.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
José M.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Leader or Manager
Submitted May 2022
Easy to use, automatic, with good insights and aff
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Their customer support
What is your favorite aspect of this product?
The layout!
What do you dislike most about this product?
The automation
What recommendations would you give to someone considering this product?
Please invest in this product!
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
William G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted May 2022
Useful for Promoting Your Products.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
You can't beat it! Hubspot is a great place to start if you're just getting started in Marketing or are still learning the ropes. More advanced users will find it a joy to work with forms in their digital marketing campaigns. Follow-up emails, which we've designed specific interfaces and applications for, have proven to be an effective tool for converting potential customers. When it comes to adopting and designing new marketing strategies, HubSpot Marketing Hub is an excellent tool.
What is your favorite aspect of this product?
Automated Email Sequences and Personalized Emails wonderful experience for users! Landing Page Builder is a great tool, as well as Email Marketing. There is also a terrific dashboard, and all of the integrations work properly to provide important insights that are valuable to the overall business.
What do you dislike most about this product?
The ability to more easily navigate the page has been improved. Most websites give the option of sending text when you press enter in a text box, but here you have to move the mouse and click, which is awkward and even annoying.
What recommendations would you give to someone considering this product?
If you don't use the tools available, you'll miss out on a lot of potential value. a fantastic tool that covers all bases.
Pros
- Helps Innovate
- Continually Improving Product
- Effective Service
- Caring