What is Dynamics 365 Customer Insights?
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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85 Likeliness to Recommend
94 Plan to Renew
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Dynamics 365 Customer Insights?
Pros
- Client Friendly Policies
- Acts with Integrity
- Transparent
- Security Protects
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Marketing Operations Management
Advanced Campaign Management
Marketing Analytics
Email Marketing Automation
Marketing Workflow Management
Community Marketing Management
Marketing Asset Management
Advanced Data Segmentation
Multi Channel Integration
Mobile Marketing Management
Social Media Marketing Management
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Breadth of Features
Availability and Quality of Training
Quality of Features
Ease of IT Administration
Vendor Support
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Dynamics 365 Customer Insights Reviews
Sanjay K.
- Role: Sales Marketing
- Industry: Finance
- Involvement: Initial Implementation
Submitted Feb 2021
Good product to aid in marketing
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
It's a cloud based solution, which allows us to focus on the management of the customer data and not on the maintenance and management of the infrastructure it runs on
What is your favorite aspect of this product?
It's our main CRM environment in which we manage all customer related data. We manage our accounts, contacts, opportunities and quotes in this Cloud solution
What do you dislike most about this product?
Because it is a cloud solution you as a customer of Microsoft have to follow their update/upgrade schedule. Which sometimes breaks stuff which leads to frustration of the end users
What recommendations would you give to someone considering this product?
Don't customize too much, because it is a cloud solution you might run into issues with these customisations when the supplier pushes an update/upgrade of the environment.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Allan M.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2020
Great customer relation management tool
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Unlike other similar products, Microsoft Dynamics 365 for Marketing it is easy to customize to meet your needs.
What is your favorite aspect of this product?
My favorite aspect of this product is reporting functionality that helps you create the reports that you require without much struggle.
What do you dislike most about this product?
There is nothing I hate about this product since it served my needs well.
What recommendations would you give to someone considering this product?
I would recommend this product to businesses dealing with customer relations as it a good customer relation management tool.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Ami M.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Jun 2020
Easy to use, user friendly and intuitive.
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
I can't say because I've not used a similar product and I was not with the company when this was researched and implemented.
What is your favorite aspect of this product?
I like that its interface and core commands are intuitive and similar to other 365 products. It also integrates well with our existing software and systems because we primarily use 365 products.
What do you dislike most about this product?
I do wish the reporting was a bit easier to customize with this product. Its my favorite thing about other 365 based programs that we use, but I find it to be lacking in this one. However, I did only recently start using this, so I intend to contact tech support/customer service to get some guidance.
What recommendations would you give to someone considering this product?
As with any new product, make sure you compare the available options fairly and ensure that its compatible with existing servers and software. I'd recommend this mostly to existing 365 users looking to expand their use of the Microsoft product suite to enhance their business.
Pros
- Efficient Service
- Friendly Negotiation
- Helps Innovate
- Continually Improving Product