Selecting the Right Share of Voice Platform to Manage and Monitor Your Influence

Author(s): Joanne Correia, Barbara Riedel

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This article helps you understand the impact of SOV on your company and why tracking it is essential. It also provides details on how to evaluate the available platforms.

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SOV Tracking, SOV Platform, Share of Voice, Market Share, Branding, Social Media, SEO, Product-Lead Growth, Lead Generation, Brand Health, Omnichannel Marketing, Go-to-Market, Brand Awareness, Media Relations, Press Relations
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