The Rise of Answer Engines: Why Search Engines May Soon Be a Thing of the Past

AI-powered “answer engines” are revolutionizing the way the audiences retrieve information online. These engines respond to user queries with short, straight answers,...

Zoho: Vision, Growth, and Global Expansion Themes at ZohoDay 2024

At ZohoDay24, the key themes were Zoho’s long-term growth strategy and social impact, Zoho’s financial performance and customer value proposition, Zoho’s unique approach...

Protect Your Organization's Online Reputation Storyboard

Protect your corporate reputation and online presence from threats using Info-Tech’s six-step framework.

Online Reputation Report Template

Identify the current state of your reputation with your own online reputation report.

Match Your Budget to Your Market Position

This blueprint aims to guide CMOs at every stage in their mission to become full participants in their company’s growth. It also provides them with the tools they need to...
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Match Your Budget to Your Market Position – Phases 1-2

This deck helps CMOs review budgets, create forward-looking strategies, prioritize spend, and pivot to low-effort, high-return campaigns. It's the perfect tool for CMOs...

Marketing Budget Worksheet for Software & Technology Companies

The Marketing Budget Worksheet for Software and Technology Companies is a comprehensive tool that allows you to create a marketing budget based on your annual recurring...

Marketing Budget Presentation Template

A template to show the budget allocation compared to benchmarks and the alignment of the marketing budget to the company goals and other teams who need marketing support.

Prepare for Your First Jump Into AI for Marketing and Sales by Minimizing Risk

Should B2B technology companies change their timelines for the use of AI in marketing, sales, and customer success?

Conversational AI: The Future of Customer Experience, Sales, and Marketing

A novel method to interact with customers that is human-like, customizes experiences for many, and improves sales and marketing efficiency.
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