COVID-19 is a daunting threat for virtually every organization – but an updated approach to Customer Experience Management can help ward off the worst outcomes. However,...
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Use Info-Tech's 2020 Applications Priorities Report to learn about the five initiatives that IT should prioritize for the year: adopt a platform for ERP, standardize...
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This blueprint reviews Info-Tech’s definition and the scope of the Internet of Things (IoT) and highlights three enterprise use cases for IoT across proactive customer...
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This blueprint reviews Info-Tech’s business-centric definition of augmented reality, as well as the technology’s key benefits and how it will impact a variety of...
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Determine whether marketing management suite (MMS) technology is right for your organization. Find your use case and select an appropriate marketing solution by utilizing...
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The devil is in the details: ensure you have a strong roadmap of enabling applications and technologies to support the enterprise digital strategy once it has been created.
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SMMPs reduce complexity and increase the results of enterprise social media initiatives. SMMPs integrate with a variety of different social media services, including...
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This blueprint will help you assess if using text messaging channels is a prudent avenue to provide your customers with real-time service and support.
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This blueprint will help you develop a technology strategy for customer experience management and adopt best practices for managing your organization’s customer-facing...
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A company’s web presence is its front face to the world. Ensuring you have a well-defined strategy in place for web content management and web analytics is critical to...
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