This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative

Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)

Sprout Social

Sprout Social Enterprise

8.7 /10

103 Reviews

What is Sprout Social Enterprise?

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.

Company Details

Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Sprout Social Enterprise won the following awards in the Social Media Management - Enterprise category

Filter By

4 Top Rated Capabilities

4 Top Rated Features

2023

2 Top Rated Capabilities

3 Top Rated Features

2022

Sprout Social Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprout Social Enterprise.

83 Likeliness to Recommend

91 Plan to Renew

81 Satisfaction of Cost Relative to Value

{y}

{name}

Emotional Footprint Overview

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social Enterprise?

2% Negative

7% Neutral

91% Positive

Pros

Respectful
Reliable
Effective Service
Client Friendly Policies

Feature Ratings

Average 83

Social Media Channel Integration Inbound

Social Moderation and Workflow Management

Social Response Management

Social Asset Management

Campaign Execution

Social Media Channel Integration Outbound

Social Post Archival

Dashboards and Visualization

Trend Analysis

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Average 83

Ease of Implementation

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Business Value Created

Breadth of Features

Ease of Customization

Usability and Intuitiveness

Availability and Quality of Training

Ease of IT Administration

Vendor Support

Also Featured in...

Social Media Monitoring

Translation missing: en.product_page.ratings.score 8.8

View Sprout Social Enterprise in this category (opens in a new tab)

Sprout Social Enterprise Reviews

Jonathan A.

Role: Sales Marketing
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2023

Easy to use, switched over from Hootsuite

Likeliness to Recommend

10 /10

What differentiates Sprout Social Enterprise from other similar products?

It's ease of use

What is your favorite aspect of this product?

Scheduling content and tagging

What do you dislike most about this product?

None, all of it was likable to use

What recommendations would you give to someone considering this product?

None, the transition was easy and the staff was helpful

Pros

Reliable
Enables Productivity
Efficient Service
Effective Service

Adam F.

Role: Sales Marketing
Industry: Healthcare
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2023

Great depth & range of features but a high price!

Likeliness to Recommend

8 /10

What differentiates Sprout Social Enterprise from other similar products?

The large range of products and features. Sprout has a vast range of reports which no other provider that I've seen, can match. The Smart Inbox really is a god-send.

What is your favorite aspect of this product?

The Smart Inbox is an exceptional product and by far the best social media customer service feature compared to any other competitors. Sprout Social also has a beautiful array of reports that help visualise the data for those who are less social-savvy, with auto-scheduled reports particularly useful. Sprout are usually one of the first social tools to adopt new features - ranging from Story & Reel integration to introducing AI copywriting and social listening analysis.

What do you dislike most about this product?

The price. Sprout Social is really expensive when compared to many of their competitors. Beyond that, Sprout Social does seem to be struggling with reliability since Meta moved their Facebook Pages ("Classic") to the New Page Experience, with posts regularly failing to be published (1-2 a week).

What recommendations would you give to someone considering this product?

Sprout Social can be extremely expensive so I'd recommend first working out which of the features your organisation needs, and which are nice to have. For instance, the social listening capabilities are good, but lack some of the detail and granularity offered by the likes of Sprinklr and Brandwatch. However, the Sprout Social Smart Inbox is one of the best products on the market, with a large range of filters to help you view all in-bound customer service enquires for all profiles and networks, at once. New AI features improve reporting and tags are a really helpful feature.

Pros

Continually Improving Product
Enables Productivity
Security Protects
Reliable

Cons

Less Friendly Negotiation
Vendor's Interest First
Less Generous

Role: Information Technology
Industry: Retail
Involvement: Business Leader or Manager

Validated Review

Anonymous Reviewer

Submitted Aug 2023

We were able to program everything in one place

Likeliness to Recommend

9 /10

Pros

Reliable
Performance Enhancing
Enables Productivity
Efficient Service

Latest Research

Sprout Social Enterprise

What is Sprout Social Enterprise?

Company Details

Need Assistance?

Awards & Recognition

Sprout Social Enterprise Ratings

83 Likeliness to Recommend

91 Plan to Renew

81 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+87 Net Emotional Footprint

How much do users love Sprout Social Enterprise?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Social Media Monitoring

Sprout Social Enterprise Reviews

Jonathan A.

Easy to use, switched over from Hootsuite

Likeliness to Recommend

Pros

Adam F.

Great depth & range of features but a high price!

Likeliness to Recommend

Pros

Cons

We were able to program everything in one place

Likeliness to Recommend

Pros

Most Popular Sprout Social Enterprise Comparisons

Hootsuite Social Media Management Enterprise

Buffer

HubSpot Marketing Hub (Social)

Meltwater

Agorapulse

Sendible

Title

Feature Ratings

Social Media Channel Integration Inbound

Social Moderation and Workflow Management

Social Response Management

Social Asset Management

Campaign Execution

Social Media Channel Integration Outbound

Social Post Archival

Dashboards and Visualization

Trend Analysis

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Ease of Implementation

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Business Value Created

Breadth of Features

Ease of Customization

Usability and Intuitiveness

Availability and Quality of Training

Ease of IT Administration

Vendor Support