Give Your Enterprise Content the Retail Experience: Use Retail Marketing Concepts to Design Intuitive ECM

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Modern enterprise content is designed to be business-driven and managed.

Enterprise content management (ECM) supports effective information management, which is vital to surviving and thriving in the digital landscape. In this insightful session, discover real-world examples of how retail marketing principles can offer practical tactics for the visualization and design of taxonomy constructs to create intuitive ECM solutions.

Reimagine ECM with valuable insights and actionable takeaways from this keynote presentation delivered at Info-Tech LIVE 2024.

Give Your Enterprise Content the Retail Experience: Use Retail Marketing Concepts to Design Intuitive ECM Research & Tools

1. Give Your Enterprise Content the Retail Experience: Use Retail Marketing Concepts to Design Intuitive ECM

Review this keynote presentation from Info-Tech LIVE 2024.

Presenter(s): Claudia Mamros, Workshop Director, Info-Tech Research Group

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

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Give Your Enterprise Content the Retail Experience: Use Retail Marketing Concepts to Design Intuitive ECM presentation

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