Reputation Equals Revenue Presentation

Author(s): John Kemp

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Understand why reputation matters to IT as a professional service to build client trust and revenue.

Reputation drives revenue, particularly in professional services where individual expertise is the product. This session examines the vital link between reputation and financial success, focusing on how professional conduct influences client perception and business outcomes. Explore the importance of individual behavior in defining a firm’s market position and value.

Learn strategies to improve both personal and organizational reputations to enhance client trust and revenue, from this keynote presentation delivered at Info-Tech LIVE 2024.

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