Prioritize Social Media Channels to Reach Your B2B Buyer

Author(s): Julie Geller

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Keeping up with emerging social media channels is a daunting yet necessary task. As new trends surface weekly, practitioners must consider if we need to approach the changing social media landscape with less haste. This note offers three criteria to help you choose the right social media channels.

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social media strategy, social media platform, social media channels, social media channels for B2B, increase social media engagement B2B, social media platforms for B2B lead generation, B2B lead generation, social media marketing for B2B, social media marketing strategy, key success factors for B2B social media, B2B social media marketing strategy
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