Social Analytics Business Plan

1 Download

Get Instant Access
To unlock the full content, please fill out our simple form and receive instant access.

Social analytics is a cross-departmental initiative. Having a strong focus is crucial for these types of projects, and a formal business plan is key to establishing that focus. This business plan will help you kick-start an analytics initiative, or build a Customer Insights Center of Excellence.

This template includes sections, such as:

  • Strategic Assessment
  • Opportunity Assessment
  • Risk Mitigation
  • Project Recommendations
  • Technology Investments
  • Roles & Responsibilities
  • Customer Insights Centre of Excellence Responsibilities
  • Business Plan Approval

Reach out to multiple departments when building this document, and revise it regularly to keep goals current and departmental efforts aligned.

View the Complete Blueprint:

Gain Real Insights with a Social Analytics Program

Go beyond counting your likes: harness “the world’s largest focus group” for deep insights about your customers, competitors, and employees.

Related Content

Visit our IT Cost Optimization Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019