DAM Metadata Execution Strategy Document

Author(s): Steven Wilson, Brian King

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One of the key first steps in launching a digital asset management (DAM) program is securing support from the organization. Use this execution strategy document to sell the importance of DAM. The program execution strategy will help with the following activities:

  • Communicate the project purpose.
  • Define the scope.
  • Identify the project team, roles, and responsibilities.
To use this template, simply modify or delete all information in grey text and convert the remaining text to black before printing or sending. 

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