Using information to drive business results and improve operational excellence is a top priority among organizations. Establishing an effective digital asset management (DAM) program built on solid metadata is a critical early step in getting more out of your information assets. However, many organizations struggle with ad hoc and uncontrolled information creation and tagging. Read this Executive Brief to:
- Understand why improving findability through metadata is critical to your organization.
- Recognize the common challenges to creating an effective DAM program.
- Review Info-Tech's approach to developing a sustainable DAM program through creating and following standards for metadata.