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SMMPs reduce complexity and increase the results of enterprise social media initiatives. SMMPs integrate with a variety of different social media services, including...
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Read this Executive Brief to understand how you can maximize the value of your social initiatives.
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Rein in social media by choosing a management platform that’s right for you.
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This phase of the blueprint, Select and Implement a Social Media Management Platform, will help you determine if a dedicated SMMP is right for your organization.
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Use the Use-Case Fit Assessment Tool to understand how your unique requirements map into specific SMMP use cases.
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Use the Vendor Landscape findings and project guidance in this phase to support your organization in developing requirements for your SMMP RFP, evaluation, and...
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Use this tool to develop your own custom shortlist. Use the tool's knock-out criteria and criteria weightings to identify vendors that align with your business' own...
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Use this template to support your business' evaluation of vendors and their solutions. Provide vendors with scenarios that prompt them to display not only their...
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A request for proposals lets organizations give vendors a detailed account of the requirements and the expected capabilities of their desired suite. Create a defined...
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Enterprises considering an SMMP need to comparatively score potential solutions from different vendors. A key component of any evaluation is an RFP.
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