Crush Your Product Launch

Achieving a successful product launch requires thorough planning and unwavering attention to the intricacies of the process. The process is intricate, from adhering to...
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Event Activation Playbook Storyboard

This playbook will help event marketers understand the high-value activities needed to maximize event ROI and develop a robust, repeatable process for success at all live...

Live Event Checklist

Ensure every task is completed at the right time.

Event Activation Playbook

Event marketers know they need a robust event planning process for successful live events, but they’re perpetually short on time. This guide walks you through the...

Marketing Research and Advisory Framework Capstone Deck

The Marketing Management Framework provides the roadmap to drive marketing excellence. Systematically prioritize and rapidly execute key initiatives with blueprints,...

Build, Buy, or Shut It Down Workbook

A structured product strategy workbook to help you prioritize strategy activities and build a product roadmap to ensure success.

Build, Buy, or Shut It Down Executive Presentation

This presentation template uses sample data to demonstrate an ideal build, buy, or shut it down strategy.

Build, Buy, or Shut It Down

Deciding whether to build, buy, or shut down a product line is crucial for a company's growth and meeting stakeholder expectations. Firms must rigorously evaluate how...
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Build, Buy, or Shut It Down Storyboard

A step-by-step document that walks you through how to assess internal needs and evaluate product roadmaps.

Build, Buy, or Shut It Down Self-Assessment

A best-of-breed template to help you build a clear, concise, and compelling self-assessment of product strategy for stakeholders.
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