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Pipedrive Emerges as a Mid-Market CRM Leader in SoftwareReview’s CRM Quadrant
Customer relationship management (CRM) platforms are the keystone tool for most companies when it comes to creating a unified view of their customers and providing functional capabilities for marketing, sales, and customer service. Historically, the CRM landscape was dominated by a handful of large players such as Salesforce, Microsoft, and Oracle. There was a sense of disenfranchisement by many of our small (and even mid-market) clients: purchasing a “proper” CRM package was seen as an expensive and involved undertaking.
This sense of disenfranchisement led to the rise of many new vendor entrants, such as Pipedrive, catering to the needs of small and mid-market organizations. Simultaneously, some of the larger players in the market have sought to introduce cost-effective entry solutions (Salesforce Essentials being a perfect example).
Pipedrive has seen an explosion of growth over the last five years and recently topped our CRM Category Report in key areas such as emotional footprint and net promoter score (“likeliness to recommend”). Our members frequently highlight the solution’s price point, ease of configuration and usage, and sales-oriented capabilities as compelling differentiators.
Source: SoftwareReviews, Accessed June 5, 2019
While Pipedrive should be on the shortlist of smaller, sales-focused firms, it’s not a strong fit for everyone. Larger organizations that have complex marketing and customer service needs will find that Pipedrive is hard-pressed to compete on these dimensions against more established CRM vendors. Likewise, not-for-profits and governments will find there are better-fit solutions that place more emphasis on their verticals for CRM.
- CRM platforms are essential to managing customer data and providing marketing, sales and service capabilities.
- Full-scale CRM suites can be an expensive proposition, particularly for smaller organizations.
- Pipedrive has seen an explosion of growth in the market for sales-oriented, SMB-friendly CRM packages and recently topped SoftwareReviews’ category report for CRM in a number of key areas such as NPS.
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This analysis examines Zscaler's cloud-based security platform, with a focus on its Zero Trust Exchange (ZTE), Zero Trust Network Access (ZTNA), and broader suite of security solutions. It explores Zscaler's approach to overcoming the limitations of traditional VPN architectures, using artificial intelligence (AI) for threat detection, and integrating various security functionalities within a unified platform. Drawing insights from analyst demo notes, vendor information, and independent research, this analysis aims to provide a comprehensive and unbiased assessment of Zscaler's value proposition for security professionals.
In today's cybersecurity landscape, managing machine identities and digital certificates across complex, hybrid multi-cloud environments is a growing challenge. As the volume of digital certificates used to secure machines, applications, workloads, services, and devices continues to grow exponentially, organizations often struggle with a lack of visibility and manual processes, resulting in critical service outages and security vulnerabilities. AppViewX CERT+ is a next-generation automated certificate lifecycle management (CLM) solution that simplifies PKI and certificate management. It combines the best of automation, security, and insights to meet enterprise machine identity and digital trust requirements. AppViewX CERT+ features are purpose-built to address both the operational and security challenges of certificate management to, in turn, help organizations prevent application outages and security breaches. By enabling enterprise-wide crypto-agility, AppViewX CERT+ enhances machine identity trust, eliminates security gaps, promotes compliance, and supports post-quantum cryptography readiness.
In the digital realm, trust is currency. Without robust identity verification, online interactions become a breeding ground for fraud and exploitation.
In the ever-evolving landscape of SaaS Security, one company has quietly forged its path, becoming a beacon of protection for large enterprises grappling with the growing complexity of SaaS applications. This is the story of Adaptive Shield, a rising star in the SaaS Security space, whose journey from a nimble startup to a recognized industry leader is as remarkable as the solutions it offers. Founded in 2019 by cybersecurity veterans Maor Bin and Jony Shlomoff, Adaptive Shield entered the scene with a bold vision: to address the growing blind spot in the SaaS ecosystem regarding enterprise security – including the dangers deriving from misconfigured security controls, lack of management regarding human and non-human identities, interconnected apps, and the detection of threats within these business-critical apps. Recognizing the exponential adoption of SaaS and the inherent risks it posed, the company set out to build a comprehensive shield, not just for individual applications, but for the entire interconnected SaaS ecosystem.
LoginRadius started as a simple social login provider but pivoted to create a comprehensive CIAM platform that now reaches over a billion consumers worldwide. My analyst demo with LoginRadius confirmed what they pride themselves on: delivering a user-friendly platform that simplifies CIAM implementation and management.
Qwiet AI is a San Jose, California-based company that develops an AI-powered application security platform. The company's flagship product, preZero, uses machine learning to automate and accelerate application security testing, enabling developers to identify and remediate vulnerabilities early in the software development lifecycle (SDLC). Qwiet AI was founded in 2016 by a team of experienced cybersecurity professionals with a shared vision of empowering developers to build secure software. The company's mission is to "Prevent the Unpreventable" by providing a comprehensive and AI-driven solution that helps organizations of all sizes secure their applications from the very beginning.
We should start by defining what a secret is. It’s really any piece of confidential information used to authenticate access to sensitive resources. This includes passwords, API keys, encryption keys, SSH keys, and other digital credentials. Many of the organizations I talk to have an application security program with some OWASP checks in the pipeline, some SAST, but rarely SCA or DAST testing. GitGuardian believes secrets detection and remediation is crucial for maintaining security and preventing unauthorized individuals from accessing sensitive information or disrupting critical systems. I agree and believe the value it can bring to an application security program is significant.
Q headlines a bevy of announcements at AWS re:Invent 2023 in Las Vegas that shed more light on the cloud service provider’s AI strategy and where its differentiation from other vendors lies.
This note outlines some tips and tricks that you should be aware of when embarking on the installation and configuration of a Kubernetes cluster. Such an endeavor should only be attempted if the need for an enterprise-grade container orchestration solution is required.