What is Mailchimp?
Everyone starts small. But with the right resources, you can execute big plans. MailChimp’s features are powerful enough for Fortune 500 companies at a price point that works for anyone. You know your business. We’ll help you grow it.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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86 Likeliness to Recommend
1
Since last award
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Transparent
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Segmentation
Contact Database
Mobile Optimized
Auto-Responders
A/B Testing
SPAM Compliance
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Quality of Features
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Mahinour A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Sep 2022
A great tool for small businesses
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is easy to use, has many features in one place, I like the surveys and polls, building landing pages..
What is your favorite aspect of this product?
This tool was amazing on marketing my small business
What do you dislike most about this product?
Support is not active Can't delete emails from lists
What recommendations would you give to someone considering this product?
I tried mailchimp and Drip, each comes with pros and cons, if you are looking for building landing pages, or event a website. choose mailchimp
Pros
- Efficient Service
- Saves Time
- Respectful
- Effective Service
Francisca J.
- Role: Information Technology
- Industry: Biotechnology
- Involvement: End User of Application
Submitted Sep 2022
A unified email marketing system
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
My team can divide our target audience into subsets defined by various criteria, thanks to Mailchimp's segmentation capabilities. Because of this, we can create targeted promotional material for each group. We deliver the most relevant and engaging marketing emails to each client subset. It ultimately results in more involvement.
What is your favorite aspect of this product?
I like that it's perfect for novices eager to learn and put in the effort required to manage email campaigns and lists and create and deliver beautiful newsletters. Elegant layouts that don't need any prior knowledge of HTML, with the option to make HTML-only changes if necessary. Not only that, but MailChimp also integrates with a wide variety of other popular business and marketing platforms.
What do you dislike most about this product?
Although MailChimp's landing page builder is new, it still has significant limitations. My only real complaint with MailChimp is the steep learning curve a new user must overcome to use the service effectively. Also, I wouldn't say I like that they're expanding outside their core competency of email marketing and into other areas of software.
What recommendations would you give to someone considering this product?
We were able to develop aesthetically engaging emails for narrowly focused campaigns with the support of MailChimp. Among Mailchimp's many advantages is the platform's ability to provide split testing of email components before they are sent to the intended audience. You should try Mailchimp if you need a tool to handle user communications like newsletters. This meets all of your requirements at once.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Sanjiv S.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2022
Slow, but worth it!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is absolutely amazing for sending email newsletters on a professional basis. It is great for beginners too and is absolutely easy to integrate.
What is your favorite aspect of this product?
The customization options, the security, and the fact that it has an amazing spam filter. None of my emails ever went to the spam box.
What do you dislike most about this product?
The speed. It is a huge problem. It seems as if it is struggling at times and I have to restart or reload the page in order to continue. Needs to be fixed.
What recommendations would you give to someone considering this product?
Honestly, don't think too much. Just go for it! Great product. Maybe with a few enhancements it will be faster (fingers crossed)
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Unique Features
