Wireless Carrier Overview: AT&T Mobility


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AT&T Mobility is a leader in providing wireless voice and data services to businesses of all sizes across the US. In terms of network coverage, speed, reliability, handset selection, and pricing, AT&T delivers very competitive wireless services. In almost every circumstance, enterprises should consider AT&T Mobility as a wireless carrier.

Merging to Compete

When Cingular Wireless – the former SBC and BellSouth joint venture – acquired the old AT&T Wireless, resulting in the newly branded AT&T Mobility, it catapulted AT&T to the front of the pack in the US wireless market. AT&T continues to be an industry frontrunner in terms of network coverage and product selection, even if it is currently a nose behind Verizon Wireless in subscriber count. However, the Cingular digestion of AT&T Wireless has left the new AT&T Mobility struggling to operate as a cohesive customer service operation. The result is heartburn in the form of an unpredictable and sometimes sub-par customer service experience.

2 Comments

  • Missing comment
    Jim Christy | 04-05-2010

    Document needs to be updated to include info relating to AT&Ts acquisition of Centennial Wireless

    • 9eb6a2810126f534ebf65557616f34d1 comment
      Info-Tech Research Group | 10-21-2011

      Thanks Jim, the brief has been updated to include the following: On November 6th, 2009, AT&T finalized its acquisition of Centennial Communications, enhancing its rural coverage in the Midwest and Southeast U.S., and adding to its international coverage with expansions in Puerto Rico and the U.S. Virgin Islands. AT&T's acquisition is advantageous to wireless customers operating in areas where Centennial's network has filled in AT&T's coverage gaps.

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