An industry reference architecture is comprised of tools, templates, and a validated view of hotel business capabilities that help CIOs and hotel leadership accelerate the strategy design process. This technique enhances the organization’s ability to align people, processes, funding, initiatives, investments, and strategies to better compete in their industry.

Use this Guide to help you:

  • Demonstrate the value of IT’s role in supporting your hotel’s capabilities while highlighting the importance of proper alignment between organizational and IT strategies.
  • Apply reference architecture techniques such as strategy maps, value streams, and capability maps to design usable and accurate blueprints of your hotel operations.
  • Assess your initiatives and priorities to determine if you are investing in the right capabilities. Conduct capability assessments to identify opportunities and to prioritize projects.

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Search Code: 97489
Published: August 6, 2021
Last Revised: August 6, 2021

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