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The external and internal factor analysis will allow you to detect and understand broad changes, disruptors and mid- to long-term trends in your specific field that are...
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Pre-built presentation template to educate, engage and unify key stakeholders on the importance of a strong brand, and to assess and improve brand performance. This is...
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Leading search engine optimization methods focus on creating and posting relevant keyword-rich content, not just increasing page rank. Content and keywords should move...
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Product managers without well-documented and repeatable pricing-management processes often experience pressure from “agile” management to make gut-feel pricing decisions,...
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This Executive Brief will build your skills on how to price new products or adjust pricing for existing products. Disciplines made using our pricing methodology...
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This blueprint will build your skills to price new products or adjust pricing for existing ones. Disciplines made using our pricing methodology strengthen efforts to...
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This workbook contains product pricing priorities, interviewee tracking, sample questions, and “critical” competitive information, which enables the price team to...
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This presentation template is intended as a guide to communicating the pricing strategy team's results for a product or product line.
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The Social Media workshop provides clear, measurable improvements to your social media strategy,
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Marketers only have 7 seconds to capture a visitor's attention but often don't realize that the space between competitors and their company is that narrow. They often...
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