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This survey is a scoring diagnostic for CTOs and CMOs to measure their current level of alignment.
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Your one-stop shop for all your questions on marketing collateral, sales collateral, SoftwareReviews collateral, and brand collateral.
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The collateral activation playbook is an easy-to-use guide where you can outline the goals of your collateral investment and identify key metrics.
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This workbook is designed to help marketers ensure launch readiness. It should be completed after reviewing the Crush Your Product Launch blueprint.
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Ensure every task is completed at the right time.
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A structured product strategy workbook to help you prioritize strategy activities and build a product roadmap to ensure success.
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Find the right customer satisfaction metrics and definitions.
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Determine which customer satisfaction metrics you should really be measuring.
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A comprehensive repository of AI use cases across the Technology and Marketing Management framework.
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Flesh out your AI use cases and create AI initiatives with assigned value and readiness scores. Rank and present your highest-scoring AI initiatives.
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