Enterprise Applications - Research Notes

Marketing Strategies in a Potential Recession

How does a recession affect sales of a B2B software? Businesses still need quality software to operate. However, during a recession, the buyer journey will change, and...

The State of Technology Company Mergers and Acquisitions in 2023 and the Subsequent Branding Requirements

This article covers how venture capital (VC) and private equity (PE) firm investors in technology companies, and software vendors are adapting to the recent inflation,...

Reconceptualize Job Descriptions Executive Briefing

Use this briefing to make the case to your executives and evaluate the impact on the organization of a defined and streamlined job description process.

Case Studies: Design the Employee Experience

Refer to these case studies for examples of creating an employee experience to meet employee and employer needs.

Case Studies: Activate Frontline Managers in Change Management

Refer to these case studies for examples of how to successfully involve frontline managers in change initiatives.

Activate Frontline Managers in Change Management Executive Briefing

Use this briefing to make the case for activating frontline managers in change management to the executive team.

Design the Employee Experience Executive Briefing

Use this briefing to make the case to your executives to lead the organization through designing an employee experience that balances employer and employee needs.

Reduce IT Risk Exposure in the Canadian Public Sector

Public-sector pension funds are the latest target in a trend of rising scrutiny of government and other institutions that serve Canadians. Are you able to ensure...

Build a More Effective Go-to-Market Strategy – Executive Brief

Use our concise Executive Brief to align your team on a shared GTM strategy vision and the benefits of a more effective GTM strategy.

Seven Steps to Accelerate Building Permits in Canadian Municipalities

The 2022 federal budget’s $4-billion investment to accelerate local building permitting, part of the National Housing Strategy, is a windfall for Canadians and the...
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