The 2009 Mid-market CRM Landscape Summary: SaaS Fully Matures

Author(s): Elise Min

In the last few years, the mid-market CRM landscape has changed due to the emergence of Software-as-a-Service (SaaS) into the mainstream market and changes in consumer needs and buying behavior. Examine the summary findings from a recent Info-Tech study to understand what the 2009 mid-market CRM landscape looks like.

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customer service, Trends, Oracle, SAP, Architecture, business, analytics, process, solution, Software-as-a-service, SaaS, CRM, service, Salesforce.com, TCO, Support, management, integration, marketing, application, system, enterprise, Microsoft Dynamics, consumer, delivery, Siebel, adoption, Sage CRM, SFA, sales, SugarCRM, sales force automation, 2009, Sage SalesLogix, on premise, application delivery., Customer relationship, decision diamond, Act! By Sage, perception
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