Succeed With Digital Strategy Execution
Building a digital strategy is only half the battle: create a systematic roadmap of technology initiatives to execute the strategy and drive digital transformation.
Onsite Workshop
Creating an effective digital strategy is the first step – translating it into action is the next. However, many organizations lack a systematic process for doing so, which results in:
- A digital strategy that sits on the shelf and is never put into practice.
- A digital strategy that goes over time or budget.
- A digital strategy that fails to take stock of application investments and ecosystems, and duplicates efforts with what’s occurring elsewhere in the business.
Having a systematic approach for digital strategy execution has many benefits:
- It ensures that the digital strategy is used, not read.
- It allows organizations to link their digital strategy to new and developing application capabilities, such as artificial intelligence.
- It uses an application roadmap approach to drive business transformation via specific enterprise applications, such as CRM and marketing automation.
Module 1: Validate the Digital Strategy
The Purpose
- Review and validate the formal enterprise digital strategy.
Key Benefits Achieved
- Confirmation of the goals, objectives, and direction of the organization’s digital strategy.
| Activities: | Outputs: | |
|---|---|---|
| 1.1 | Review the initial digital strategy. |
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| 1.2 | Determine gaps. |
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| 1.3 | Refine digital strategy scope and vision. |
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| 1.4 | Finalize digital strategy and validate with stakeholders. |
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Module 2: Parse Critical Technology Drivers
The Purpose
- Enumerate relevant technology drivers from the digital strategy.
Key Benefits Achieved
- List of technology drivers to pursue based on goals articulated in the digital strategy.
| Activities: | Outputs: | |
|---|---|---|
| 2.1 | Identify affected process domains. |
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| 2.2 | Brainstorm impacts of digital strategy on technology enablement. |
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| 2.3 | Distill critical technology drivers. |
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| 2.4 | Identify KPIs for each driver. |
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Module 3: Map Drivers to Enabling Applications
The Purpose
- Relate your digital strategy drivers to specific, actionable application areas.
Key Benefits Achieved
- Understand the interplay between the digital strategy and impacted application domains.
| Activities: | Outputs: | |
|---|---|---|
| 3.1 | Build and review current application inventory for digital. |
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| 3.2 | Execute fit-gap analysis between drivers and current state inventory. |
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| 3.3 | Pair technology drivers to specific enabling application categories. |
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Module 4: Understand Applications
The Purpose
- Understand how different applications support the digital strategy.
- Understand the art of the possible.
Key Benefits Achieved
- Knowledge of how applications are evolving from a features and capabilities perspective, and how this pertains to digital strategy enablement.
| Activities: | Outputs: | |
|---|---|---|
| 4.1 | Application spotlight: customer experience. |
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| 4.2 | Application spotlight: content and collaboration. |
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| 4.3 | Application spotlight: business intelligence. |
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| 4.4 | Application spotlight: enterprise resource planning. |
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Module 5: Build the Digital Application Roadmap
The Purpose
- Create a concrete, actionable roadmap of application and technology initiatives to move the digital strategy forward.
Key Benefits Achieved
- Clear, concise articulation of application roadmap for supporting digital that can be communicated to the business.
| Activities: | Outputs: | |
|---|---|---|
| 5.1 | Build list of enabling projects and applications. |
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| 5.2 | Create prioritization criteria. |
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| 5.3 | Build the digital strategy application roadmap. |
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| 5.4 | Socialize the roadmap. |
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| 5.5 | Delineate responsibility for roadmap execution. |
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Book Your Workshop
Onsite Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn’t enough, we offer low-cost onsite delivery of our Project Workshops. We take you through every phase of your project and ensure that you have a road map in place to complete your project successfully.
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