Manage Stakeholder Relations
Make proper stakeholder management a habit.
Onsite Workshop
Lacking a formal, comprehensive Stakeholder Management process causes:
- Missed or poorly managed stakeholders opposing your initiatives
- Stakeholders who were once supporters to turn into detractors
- Lack of adoption or buy-in for initiatives
A formalized Stakeholder Management process results in:
- Complete list of all stakeholders who might be affected by your initiatives
- Prioritized list of key stakeholders to focus on
- Specific stakeholder management and communication tactics to effectively carry out your stakeholder management objectives
- Objective metrics to track your stakeholder management progress and identify areas for continual improvement
Module 1: Identify stakeholders
The Purpose
- Develop a complete list of all stakeholders.
- Do not forget or miss any key stakeholders.
Key Benefits Achieved
- A complete list of stakeholders that reduces the number of surprise stakeholders who could derail your initiative.
Activities: | Outputs: | |
---|---|---|
1.1 | Use a 360 degree view to identify initial stakeholders. |
|
1.2 | Identify stakeholders through business capability mapping. |
|
1.3 | Identify stakeholders through business process mapping. |
|
Module 2: Analyze stakeholders
The Purpose
Prioritize key stakeholders.
Key Benefits Achieved
Know where to focus efforts.
Activities: | Outputs: | |
---|---|---|
2.1 | Focus your efforts. |
|
2.2 | Take stakeholder PULSC. |
|
2.3 | Determine stakeholder interest. |
|
2.4 | Assess stakeholder support. |
|
2.5 | Identify most important stakeholders. |
|
2.6 | Prioritize stakeholders. |
|
Module 3: Manage stakeholders
The Purpose
Develop management and communication tactics with key stakeholders.
Key Benefits Achieved
Created a proactive way to interact effectively with stakeholders.
Activities: | Outputs: | |
---|---|---|
3.1 | Define stakeholder management plan components. |
|
3.2 | Select engagement tactics for each stakeholder type. |
|
3.3 | Determine stakeholder communication styles. |
|
3.4 | Use effective communications to build relationships. |
|
3.5 | Complete your stakeholder management plan. |
|
Module 4: Monitor stakeholder management
The Purpose
Measure stakeholder management process success.
Key Benefits Achieved
Tracked your success to determine areas for continual improvement.
Activities: | Outputs: | |
---|---|---|
4.1 | Monitor stakeholder management success. |
|
4.2 | Use NPS as a metric. |
|
4.3 | Weight your NPS. |
|
4.4 | Collect data effectively. |
|
4.5 | Keep a written record. |
|