Deliver on Your Digital Product Vision
Build a product vision your organization can take from strategy through execution.
Onsite Workshop
As you work to mature your product practices, you run into a number of roadblocks:
- Producing products that your stakeholders and customers don’t care about.
- Disappointing customers and missing overall expectations.
- Competing priorities inside the organization without a common goal.
Creating a real digital product vision has the following impacts:
- Your vision and dreams are actionable, real, and backed up by data.
- Aligning everyone around your digital product vision creates a fixed point that everyone looks to as your guiding light.
- Decisions being made are much more likely to bring you closer to realizing your product vision.
- There is more trust in your roadmaps, backlogs, and release plans.
Module 1: Define a Digital Product Vision
The Purpose
Understand the elements of a good product vision and the pieces that back it up.
Key Benefits Achieved
Provide a great foundation for an actionable vision, and goals that people can align to.
Activities: | Outputs: | |
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1.1 | Build out the elements of an effective digital product vision |
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Module 2: Build a Better Backlog
The Purpose
Define the standards and approaches to populate your product backlog that support your vision and overall strategy.
Key Benefits Achieved
A prioritized backlog with quality throughout that enables alignment and the operationalization of the overall strategy.
Activities: | Outputs: | |
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2.1 | Introduction to key activities required to support your digital product vision |
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2.2 | What do we mean by a quality backlog? |
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2.3 | Explore backlog structure and standards |
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2.4 | Define backlog data, content, and quality filters |
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Module 3: Build a Product Roadmap
The Purpose
Define standards and procedures for creating and updating your roadmap.
Key Benefits Achieved
Enable your team to create a product roadmap to communicate your product strategy in support of your digital product vision.
Activities: | Outputs: | |
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3.1 | Disambiguating backlogs vs. roadmaps |
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3.2 | Defining audiences, accountability, and roadmap communications |
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3.3 | Exploring roadmap visualizations |
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Module 4: Define Your Release, Communication, and Next Steps
The Purpose
- Build a release plan aligned to your roadmap.
Key Benefits Achieved
- Understand what goes into defining a release via the release canvas.
- Considerations in communication of your strategy.
- Understand how to frame your vision to enable communication of your strategy (via an Executive summary).
Activities: | Outputs: | |
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4.1 | Lay out your release plan |
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4.2 | How to introduce your product vision |
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4.3 | Communicate changes to your strategy |
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4.4 | Where do we get started? |
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