Deliver on Your Digital Product Vision

Build a product vision your organization can take from strategy through execution.

Book This Workshop

As you work to mature your product practices, you run into a number of roadblocks:

  • Producing products that your stakeholders and customers don’t care about.
  • Disappointing customers and missing overall expectations.
  • Competing priorities inside the organization without a common goal.

Creating a real digital product vision has the following impacts:

  • Your vision and dreams are actionable, real, and backed up by data.
  • Aligning everyone around your digital product vision creates a fixed point that everyone looks to as your guiding light.
  • Decisions being made are much more likely to bring you closer to realizing your product vision.
  • There is more trust in your roadmaps, backlogs, and release plans.

Book Your Workshop

Onsite Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn’t enough, we offer low-cost onsite delivery of our Project Workshops. We take you through every phase of your project and ensure that you have a road map in place to complete your project successfully.

Book Now

Member Rating

Overall Impact

Average $ Saved

Average Days Saved

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve.

Read what our members are saying

Module 1: Define a Digital Product Vision

The Purpose

Understand the elements of a good product vision and the pieces that back it up.

Key Benefits Achieved

Provide a great foundation for an actionable vision and goals people can align to.

Activities: Outputs:
1.1 Build out the elements of an effective digital product vision
  • Completed product vision definition for a familiar product via the product canvas

Module 2: Build a Better Backlog

The Purpose

Define the standards and approaches to populate your product backlog that support your vision and overall strategy.

Key Benefits Achieved

A prioritized backlog with quality throughout that enables alignment and the operationalization of the overall strategy.

Activities: Outputs:
2.1 Introduction to key activities required to support your digital product vision
  • Articulate the activities required to support the population and validation of your backlog
2.2 What do we mean by a quality backlog?
  • An understanding of what it means to create a quality backlog (quality filters)
2.3 Explore backlog structure and standards
  • Defining the structural elements of your backlog that need to be considered
2.4 Define backlog data, content, and quality filters
  • Defining the content of your backlog and quality standards

Module 3: Build a Product Roadmap

The Purpose

Define standards and procedures for creating and updating your roadmap.

Key Benefits Achieved

Enable your team to create a product roadmap to communicate your product strategy in support of your digital product vision.

Activities: Outputs:
3.1 Disambiguating backlogs vs. roadmaps
  • Understand the difference between a roadmap and a backlog
3.2 Defining audiences, accountability, and roadmap communications
  • Roadmap standards and agreed-to accountability for roadmaps
3.3 Exploring roadmap visualizations
  • Understand the different ways to visualize your roadmap and select what is relevant to your context

Module 4: Define Your Release, Communication, and Next Steps

The Purpose

  • Build a release plan aligned to your roadmap.

Key Benefits Achieved

  • Understand what goes into defining a release via the release canvas.
  • Considerations in communication of your strategy.
  • Understand how to frame your vision to enable the communication of your strategy (via an executive summary).

Activities: Outputs:
4.1 Lay out your release plan
  • Release canvas
4.2 How to introduce your product vision
  • An executive summary used to introduce other parties to your product vision
4.3 Communicate changes to your strategy
  • Specifics on communication of the changes to your roadmap
4.4 Where do we get started?
  • Your first step to getting started
Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019