Deliver Digital Products at Scale

Deliver value at the scale of your organization through defining enterprise product families.

Onsite Workshop

As you are continuing your product transition, you may run into challenges:

  • Your stakeholders do not understand the importance of product delivery and the rigor required to go along with it.
  • Even in cases where you have viable product practices for a single product, this quickly falls apart and fails to scale when applying the same practices to a second product and beyond.
  • Organizations expect you to do more with less and are unsympathetic to your team not having a clear understanding of how to scale your product delivery practices.

Delivering digital products at scale has the following impacts:

  • You're able to communicate and manage the commitments for many products en masse, which helps you think strategically instead of being caught up in tactical details.
  • You have a well-defined list of product families with the flexibility to add and remove products to them without having a dramatic and linear impact on your organization’s ability to communicate and plan.

Module 1: Become a Product-Centric Organization

The Purpose

  • Define products in your organization’s context and explore product families as a way to organize products at scale.

Key Benefits Achieved

  • An understanding of the case for product practices
  • A concise definition of products and product families

Activities: Outputs:
1.1 Understand your organizational factors driving product-centric delivery.
  • Organizational drivers and goals for a product-centric delivery
1.2 Establish your organization’s product inventory.
  • Definition of product
1.3 Determine your approach to scale product families.
  • Product scaling principles
  • Scaling approach and direction
  • Pilot list of products to scale

Module 2: Organize Products Into Product Families

The Purpose

  • Identify a suitable approach to group the inventory of products into one or more product families.

Key Benefits Achieved

  • A scaling approach for products that fits your organization

Activities: Outputs:
2.1 Define your product families.
  • Product family mapping
  • Enabling applications
  • Dependent applications
  • Product family canvas

Module 3: Ensure Alignment Between Products and Families

The Purpose

  • Confirm alignment between your products and product families via the product family roadmap and a shared definition of delivered value.

Key Benefits Achieved

  • Recognition of the product family roadmap and a shared definition of value as key concepts to maintain alignment between your products and product families

Activities: Outputs:
3.1 Leverage product family roadmaps.
  • Current approach for communication of product family strategy
3.2 Use stakeholder management to improve roadmap communication.
  • List of product family stakeholders and a prioritization plan for communication
3.3 Configure your product family roadmaps.
  • Defined key pieces of a product family roadmap
3.4 Confirm product family to product alignment.
  • An approach to confirming alignment between products and product families through a shared definition of business value

Module 4: Bridge the Gap Between Product Families and Delivery

The Purpose

  • Agree on the delivery approach that best aligns with your product families.

Key Benefits Achieved

  • An understanding of the team configuration and operating model required to deliver value through your product families

Activities: Outputs:
4.1 Assess your organization’s delivery readiness.
  • Assessment results on your organization’s delivery maturity
4.2 Understand your delivery options.
  • A preferred approach to structuring product delivery
4.3 Determine your operating model.
  • Your preferred operating model for delivering product families
4.4 Identify how to fund product delivery.
  • Understanding of your preferred approach for product family funding
4.5 Learn how to introduce your digital product family strategy.
  • Product family transformation roadmap
4.6 Communicate changes on updates to your strategy.
  • Your plan for communicating your roadmap
4.7 Determine your next steps.
  • List of actionable next steps to start on your journey

Module 5: Advisory: Next Steps and Wrap-Up (offsite)

The Purpose

  • Implement your communication plan and transformation roadmap for transitioning to delivering products at the scale of your organization.

Key Benefits Achieved

  • New product family organization and supporting product delivery approach

Activities: Outputs:
5.1 Execute communication plan and product family changes.
  • Organizational communication of product families and product family roadmaps
5.2 Review the pilot family implementation and update the transformation roadmap.
  • Product family implementation and updated transformation roadmap
5.3 Begin advisory calls for related blueprints.
  • Support for product owners, backlog and roadmap management, and other topics

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