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Syndigo LLC

Syndigo

Composite Score

5.7 /10

CX Score

5.7 /10

20 Reviews Write a Review

What is Syndigo?

Syndigo powers the continual flow of data and content throughout the entire commerce ecosystem— accelerating information so participants can increase sales on every shelf.

Company Details

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Syndigo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Syndigo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

76 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

64 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+50 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Syndigo?

29% Negative

6% Neutral

65% Positive

Pros

Security Protects
Helps Innovate
Reliable
Enables Productivity

Cons

Under Delivered
Vendor's Interest First
Less Friendly Negotiation

Feature Ratings

Average 60

Role-Based Access Management

Integration

Master Record Management

Data Export

Omni-Channel Information Delivery

Data Syndication

Advanced Search and Filtering

Digital Asset Management

Product Categorization & Relationships

Customer Experience Management

Workflow and Approval Management

Vendor Capability Ratings

Average 63

Quality of Features

Business Value Created

Breadth of Features

Ease of IT Administration

Usability and Intuitiveness

Ease of Implementation

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration

Ease of Customization

Vendor Support

Syndigo Reviews

Role: Consultant
Industry: Other
Involvement: End User of Application

Validated Review

Anonymous Reviewer

Submitted Apr 2026

Powerful Product Data Management Platform.

Likeliness to Recommend

8 /10

Pros

Continually Improving Product
Reliable
Performance Enhancing
Enables Productivity

Kayla S.

Role: Sales Marketing
Industry: Retail
Involvement: Vendor Management and Renewal

Validated Review

Verified Reviewer

Submitted Jun 2024

Easy to use. Great features!

Likeliness to Recommend

8 /10

What differentiates Syndigo from other similar products?

Syndigo offers ease of use and a variety of features

What is your favorite aspect of this product?

The PIM system.

What do you dislike most about this product?

N/A. I don’t really have any complaints.

What recommendations would you give to someone considering this product?

I would say take a little time to get familiar with the layout.

Pros

Enables Productivity
Respectful
Friendly Negotiation
Helps Innovate

Role: Vendor Management
Industry: Retail
Involvement: Vendor Management and Renewal

Validated Review

Anonymous Reviewer

Submitted Jun 2024

Overall, Syndigo was very easy to use. Very good!

Likeliness to Recommend

8 /10

Pros

Trustworthy
Caring
Saves Time
Respectful

Cons

Less Friendly Negotiation
Vendor's Interest First
Under Delivered

Latest Research

Syndigo

What is Syndigo?

Company Details

Need Assistance?

Syndigo Ratings

76 Likeliness to Recommend

1 Since last award

90 Plan to Renew

1 Since last award

64 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+50 Net Emotional Footprint

How much do users love Syndigo?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Role-Based Access Management Ability to assign permissions around editing, commenting, downloading based on user roles / Active Directory groups.

Integration Integration with augmentation solutions like DRM, Active Directory or LDAP, SIEM, and NAC.

Master Record Management Ability to onboard a new product, define its attributes, update them and manage product record lifecycle.

Data Export Allows for multiple export options into CSV, XLSX, XML, Jason, or PDF.

Omni-Channel Information Delivery Ability to deliver product information in a differentiated manner i.e. specific for a channel requirements.

Data Syndication Ability to import data from various internal and external sources and syndicate it to industry-standard data pools and exchanges (e.g.: GDSN, 1WorldSync, GXS).

Advanced Search and Filtering Quickly find information based on filtering multiple attributes and conditions and save filters for future use.

Digital Asset Management Controls non-text assets such as images and video clips; includes advanced DAM functionality for product marketing.

Product Categorization & Relationships Allows users to manage data and products based on specific traits or segments.

Customer Experience Management Ability to optimize customer experience based on customer profile and/or behaviour.

Workflow and Approval Management Ability to model, build, and execute automatic workflows for the purpose of managing content-centric processes.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Syndigo Reviews

Powerful Product Data Management Platform.

Likeliness to Recommend

Pros

Kayla S.

Easy to use. Great features!

Likeliness to Recommend

Pros

Overall, Syndigo was very easy to use. Very good!

Likeliness to Recommend

Pros

Cons

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1
Since last award

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Since last award

Feature Ratings

Role-Based Access Management

Integration

Master Record Management

Data Export

Omni-Channel Information Delivery

Data Syndication

Advanced Search and Filtering

Digital Asset Management

Product Categorization & Relationships

Customer Experience Management

Workflow and Approval Management

Vendor Capability Ratings

Quality of Features

Business Value Created

Breadth of Features

Ease of IT Administration

Usability and Intuitiveness

Ease of Implementation

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration

Ease of Customization

Vendor Support