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Salesforce.com Inc

Salesforce Flow

Composite Score

8.6 /10

CX Score

8.9 /10

71 Reviews Write a Review

What is Salesforce Flow?

Lightning Flow is a new Lightning Platform service that empowers any business to create and extend the power of process automation to any customer or employee experience.

Company Details

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Awards & Recognition

Salesforce Flow won the following awards in the Low-Code Business Process Management - Midmarket category

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2026 Emotional Footprint Champion

Latest Award, 2026

2025 Data Quadrant Champion

2025

0 Top Rated Capabilities

1 Top Rated Features

2025

2025 Emotional Footprint Champion

2025

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2025

2024 Data Quadrant Champion

2024

3 Top Rated Capabilities

5 Top Rated Features

2024

Contract Negotiation

2024

2023 Data Quadrant Champion

2023

1 Top Rated Capabilities

4 Top Rated Features

2023

Salesforce Flow Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Salesforce Flow.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

96 Plan to Renew

82 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Salesforce Flow?

3% Negative

1% Neutral

96% Positive

Pros

Enables Productivity
Respectful
Reliable
Acts with Integrity

Feature Ratings

Average 81

Collaboration

Low-Code Automation

In-App Automated Workflows

Process Workflow Designer

Mobile Support

Customizable Performance Dashboards

Process Simulation

Process Library

External Application Data Connectors

Permissions and Governance

Process Automation Templates

Vendor Capability Ratings

Average 79

Quality of Features

Business Value Created

Breadth of Features

Ease of Customization

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Product Strategy and Rate of Improvement

Vendor Support

Availability and Quality of Training

Also Featured in...

Low-Code Business Process Management - Enterprise

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View Salesforce Flow in this category (opens in a new tab)

Salesforce Flow Reviews

Heath B.

Role: Finance
Industry: Food and Beverage
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2024

Fantastic product!

Likeliness to Recommend

9 /10

What differentiates Salesforce Flow from other similar products?

SalesForce has great reporting that can be used to analyze and make business decisions.

What is your favorite aspect of this product?

SalesForce has a great dashboard and can be easily customized.

What do you dislike most about this product?

There have been very few updates and product improvements.

What recommendations would you give to someone considering this product?

Overall, a great marketing and sales platform. Highly recommended!

Pros

Reliable
Enables Productivity
Efficient Service
Effective Service

Kate P.

Role: Operations
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2024

Powerful Automation

Likeliness to Recommend

9 /10

What differentiates Salesforce Flow from other similar products?

Has the good balance between user-friendliness and functionality.

What is your favorite aspect of this product?

Business users with little coding experience can leverage it for process automation, saving time and boosting productivity.

What do you dislike most about this product?

The lack of features like nested loops and custom functions can make it challenging to build complex automations.

What recommendations would you give to someone considering this product?

This can handle a good range of automation needs, from basic data manipulation to moderately complex processes with conditional logic.

Pros

Helps Innovate
Continually Improving Product
Enables Productivity
Trustworthy

Andrey G.

Role: Information Technology
Industry: Telecommunications
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2024

Nice features

Likeliness to Recommend

9 /10

What differentiates Salesforce Flow from other similar products?

Reliable solution

What is your favorite aspect of this product?

Easy to use

What do you dislike most about this product?

Non applicable

What recommendations would you give to someone considering this product?

Evaluate options available

Pros

Caring
Saves Time
Respectful
Efficient Service

Latest Research

Salesforce Flow

What is Salesforce Flow?

Company Details

Need Assistance?

Awards & Recognition

2026 Emotional Footprint Champion

2025 Data Quadrant Champion

2025 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Data Quadrant Champion

Salesforce Flow Ratings

88 Likeliness to Recommend

96 Plan to Renew

82 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Salesforce Flow?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Low-Code Automation Ability to automate business processes with little to no coding experience or technical skillsets via intuitive tools i.e. drag and drop.

In-App Automated Workflows Ability to automate tasks and request triaging within the BPM application

Process Workflow Designer The ability to document processes in a visual manner. A common format is a workflow diagrams with swimlanes.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Customizable Performance Dashboards View data points from the process analysis on dashboards that are ready for use out-of-the-box or customizable

Process Simulation The ability to test and model the process with simulated inputs for the purpose of optimizing the design and anticipating performance in the "real world".

Process Library A repository of documented processes which can be accessed for revision.

External Application Data Connectors Includes preset user friendly plugins for setting up interfaces with well known Enterprise Applications and other means of automating process input/output data

Permissions and Governance Approve user generated process automations, coupled with the ability to restrict access to specific processes.

Process Automation Templates Leverage pre-built templates for automating processes. Templates include sample workflows for common processes.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Also Featured in...

Low-Code Business Process Management - Enterprise

Salesforce Flow Reviews

Heath B.

Fantastic product!

Likeliness to Recommend

Pros

Kate P.

Powerful Automation

Likeliness to Recommend

Pros

Andrey G.

Nice features

Likeliness to Recommend

Pros

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1
Since last award

Feature Ratings

Collaboration

Low-Code Automation

In-App Automated Workflows

Process Workflow Designer

Mobile Support

Customizable Performance Dashboards

Process Simulation

Process Library

External Application Data Connectors

Permissions and Governance

Process Automation Templates

Vendor Capability Ratings

Quality of Features

Business Value Created

Breadth of Features

Ease of Customization

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Product Strategy and Rate of Improvement

Vendor Support

Availability and Quality of Training