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What is Pipedrive?
Pipedrive is a CRM platform developed from the salesperson’s point of view. Inspired by proven methods of experienced sales people, Pipedrive engineers developed a platform that helps salespeople and teams focus on learning and repeating their most effective process to close deals. By bringing together the tools and data, the platform focuses sales professionals on fundamentals to advance deals through their pipelines.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
94 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Pipedrive?
Pros
- Respectful
- Caring
- Reliable
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Lead and Contact Categorization
Analytics and Reporting
Lead Distribution
Prospect Tracking
Data Ingestion and Interoperability
Interaction Planning
Lead Scoring
Lead Generation
Omni-Channel Communication Tracking
Mobile
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Ease of Customization
Quality of Features
Usability and Intuitiveness
Breadth of Features
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Product Strategy and Rate of Improvement
Also Featured in...
Customer Relationship Management - Midmarket
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Customer Relationship Management - Small Business
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Pipedrive Reviews

Laura J.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2025
A Game-Changer in Lead Management
Likeliness to Recommend
What differentiates Pipedrive from other similar products?
Its hallmark feature is its highly visual, drag-and-drop sales pipeline, which distinguishes it for organizations to track deals at every point. Its interface is well-designed for sales teams whose preference is intuitive, hands-on, workflow rather than complex workflow. It focuses on an activity-focused approach rather than exclusively on deal values.
What is your favorite aspect of this product?
Its robust mobile app is my favorite as it enables the team to stay productive on the go. Many CRM platforms do not perform as effectively as this device is. Its clean and easy-to-use interface is preferable for all levels of users. Due to this, our organization can work swiftly without facing steep learning. Thus making it our strong choice for the sales team.
What do you dislike most about this product?
The limitation in advancement in the features and more focus on simplicity hinders its working in complex tasking such as in the case of diverse marketing automation and in-depth analytics. This limited advanced functioning is a major drawback for up-to-mark working.
What recommendations would you give to someone considering this product?
Pipedrive as a CRM solution is an excellent choice by considering a few aspects. For better workflow, one should evaluate the priorities of their business such as integration, automation, or lead tracking. Keeping targets in view will help you align them in the best way.
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Unique Features
Nick L.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Dec 2024
The CRM That Keeps You on Track
Likeliness to Recommend
What differentiates Pipedrive from other similar products?
The drag-and-drop interface for managing leads is super intuitive compared to CRMs like Salesforce, which can feel overwhelming for smaller marketing teams.
What is your favorite aspect of this product?
I’ve used it to schedule follow-ups for email sequences, ensuring no prospect slips through the cracks during high-stakes campaigns.
What do you dislike most about this product?
While it’s great for tracking individual deals, analyzing broader marketing performance requires exporting data and using other tools like Power BI or Google Sheets
What recommendations would you give to someone considering this product?
sync it with your email marketing tools—Pipedrive works wonders when paired with automation platforms like Mailchimp or HubSpot.
Pros
- Reliable
- Trustworthy
- Unique Features
- Effective Service
Ayot A.
- Role: Human Resources
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2024
Fantastic product
Likeliness to Recommend
What differentiates Pipedrive from other similar products?
The whole system is amazing and gives me flexibility and guidance at the same time. I am confident it is helping my business.
What is your favorite aspect of this product?
There is a lot you can learn from Pipedrive and a great CRM for the companies that need a great work flow.
What recommendations would you give to someone considering this product?
This is what I like about Pipedrive. Once you become more of an enterprise level though, solutions like Salesforce is probably the better choice. Absolutely recommend this.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Trustworthy