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Matomo

Matomo

Composite Score
8.5 /10
CX Score
8.6 /10
Category
Matomo
8.5 /10

What is Matomo?

Matomo is a downloadable, open source (GPL licensed) web analytics software program. It provides you with detailed reports on your website visitors: the search engines and keywords they used, the language they speak, your popular pages and that gives you 100% data ownership.

Company Details


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Awards & Recognition

Matomo won the following awards in the Website Analytics category

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Matomo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Matomo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

2
Since last award

97 Plan to Renew

3
Since last award

83 Satisfaction of Cost Relative to Value

3
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Matomo?

3% Negative
5% Neutral
92% Positive

Pros

  • Altruistic
  • Trustworthy
  • Acts with Integrity
  • Respectful

Feature Ratings

Average 81

Machine Learning

100

Audience Demographics

84

Social Media Analytics

84

Device and Browser Analytics

84

Customer Value Analysis

84

Data Visualization

83

Search Engine Optimization

82

API Framework

81

Paid Search Integration

80

Audience Segmentation

80

Customer Journey Modelling

79

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Vendor Support

87

Breadth of Features

87

Business Value Created

85

Ease of IT Administration

84

Ease of Data Integration

83

Ease of Customization

83

Quality of Features

83

Availability and Quality of Training

82

Product Strategy and Rate of Improvement

82

Usability and Intuitiveness

81

Matomo Reviews

debra o.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2023

Matomo give us control of website traffic

Likeliness to Recommend

9 /10

What differentiates Matomo from other similar products?

It's pricing terms is favourable to all companies be it small or large. It's wide range of features is also a plus

What is your favorite aspect of this product?

You can be able to track and analyze web traffic using advance features of matomo. It has an intuitive interface which is easier to work with and navigate through

What do you dislike most about this product?

I have nothing against matomo tool

What recommendations would you give to someone considering this product?

I would highly recommend this tool to everyone out there to experience it's gretness

Pros

  • Continually Improving Product
  • Effective Service
  • Reliable
  • Performance Enhancing

aarna d.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2023

An awesome open source and game change of analytic

Likeliness to Recommend

9 /10

What differentiates Matomo from other similar products?

It's ease of use and it's fact of being open source to everyone.

What is your favorite aspect of this product?

It's ease of setup and ease of use is my fantastic aspect I like about matomo. I like how I can control my data and the good reporting feature it has.

What do you dislike most about this product?

Nothing to complain about matomo

What recommendations would you give to someone considering this product?

This is the perfect tool for your analytic works. Get it sooner

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Pawan T.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jul 2023

Over All Good Tool for tracking the website

Likeliness to Recommend

8 /10

What differentiates Matomo from other similar products?

Users can create personalized dashboards to display the analytics data that matters most to them, such as real-time visitor statistics, conversion rates, and goal tracking.

What is your favorite aspect of this product?

Matomo offers advanced e-commerce tracking capabilities, allowing users to monitor online sales, revenue, and product performance. It also provides insights into abandoned shopping carts and helps identify areas for improvement in the sales process.

What do you dislike most about this product?

Nothing to dislike as per my knowledge and experience

What recommendations would you give to someone considering this product?

I would like to highly recommend people to use this tools and track their website easily.

Pros

  • Continually Improving Product
  • Trustworthy
  • Saves Time
  • Respectful

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