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Adobe CX Enterprise Logo Award Winner Product Badge
Adobe CX Enterprise Logo Award Winner Product Badge
Adobe Systems

Adobe CX Enterprise

Composite Score
8.6 /10
CX Score
8.9 /10
Category
Adobe CX Enterprise
8.6 /10

What is Adobe CX Enterprise?

Adobe CX Enterprise (formerly Adobe Experience Cloud) delivers personalized, on-brand content and experiences across the entire customer lifecycle with Adobe's end-to-end agentic system for CXO.

Company Details


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Awards & Recognition

Adobe CX Enterprise won the following awards in the Marketing Platforms - Enterprise category

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Adobe CX Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Adobe CX Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

94 Plan to Renew

79 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Adobe CX Enterprise?

1% Negative
3% Neutral
96% Positive

Pros

  • Continually Improving Product
  • Enables Productivity
  • Security Protects
  • Reliable

Feature Ratings

Average 83

Advanced Campaign Management

85

Marketing Analytics

85

Email Marketing Automation

84

Marketing Asset Management

84

Social Media Marketing Management

84

Marketing Workflow Management

84

Community Marketing Management

83

Advanced Data Segmentation

83

Marketing Operations Management

82

Mobile Marketing Management

82

Multi Channel Integration

80

Vendor Capability Ratings

Average 80

Business Value Created

83

Ease of Implementation

81

Ease of Data Integration

81

Breadth of Features

81

Quality of Features

80

Usability and Intuitiveness

80

Ease of Customization

80

Product Strategy and Rate of Improvement

80

Ease of IT Administration

79

Availability and Quality of Training

78

Vendor Support

77

Adobe CX Enterprise Reviews

Sophia J.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2020

Amazing online marketing and email automation

Likeliness to Recommend

8 /10

What differentiates Adobe CX Enterprise from other similar products?

Forms a solution team with all the adobe programs that other programs do not achieve, adobe campaing, adobe analytic etc that together achieve to optimize the productivity and efficiency in the work done, integrating these solutions you can satisfy the client needs in a sophisticated way, Search clients, and make a client portfolio online, send mass advertising, make beautiful advertising campaigns and send them through the cloud with amazon web services.

What is your favorite aspect of this product?

One of the characteristics that I like the most of this product are its tools to make an advertising a success, adobe is characterized by aspects of modifying the public, photos, documents, styles with the most vivid and expressive colors at the time, and the way the user wants, with this program you can complete your work with the automation of marketing in all its aspects.

What do you dislike most about this product?

Has a rather cumbersome learning curve that makes its functionality something that the user sometimes does not understand to take full advantage of it, besides not having enough ways to make learning fun and easy to handle.

What recommendations would you give to someone considering this product?

my recommendation is directed to those users who wish to take advantage of all the aspects of adobe, this is an excellent tool to be able to integrate its kindness, we cannot ignore the great potential that it has to carry out successful campaigns and that all can see our works in a clean and ordered way.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Efficient Service

Gabriela t.

  • Role: Sales Marketing
  • Industry: Education
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2020

excellent software and powerful tool

Likeliness to Recommend

9 /10

What differentiates Adobe CX Enterprise from other similar products?

Adobe Marketing Cloud is used by several divisions that cover almost the entire organization. It helps multiple business challenges, from understanding customer preferences while using an e-commerce website to responding to a digital marketing campaign, emails, or social media campaign. Adobe Marketing Cloud provides a lot of different types of applications that can be integrated to get a 360-degree view of your customers.

What is your favorite aspect of this product?

Adobe Marketing Cloud provides robust capabilities and applications that help you better run digital marketing campaigns, manage content, and understand a vision.

What do you dislike most about this product?

Customer service could be improved for smaller customers. Adobe Marketing Cloud provides great support for most of your customers, however, it may not work well enough for smaller interactions.

What recommendations would you give to someone considering this product?

Adobe Marketing Cloud is suitable for large organizations with the need to create and understand end-to-end digital marketing campaigns and content. It is less appropriate for smaller organizations that may not have enough features and customers to manage, as price could be a challenge for smaller organizations.

Pros

  • Continually Improving Product
  • Helps Innovate
  • Reliable
  • Performance Enhancing

David H.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2020

Muy buen producto

Likeliness to Recommend

8 /10

What differentiates Adobe CX Enterprise from other similar products?

None this product is unique and has very good functions

What is your favorite aspect of this product?

It is very fast in its appearance

What do you dislike most about this product?

It is very expensive and sometimes very slow

What recommendations would you give to someone considering this product?

Very good software and highly recommended

Pros

  • Continually Improving Product
  • Enables Productivity
  • Reliable
  • Unique Features
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