Design thinking is not a new concept. Starting in the early 2000s, many public and private organizations began to adopt design-thinking practices. However, not all organizations have managed to establish a strong foothold in design thinking. Some have dismissed it as a management fad, others as simple tools and techniques.
Organizations need to appreciate the salient aspects of design thinking, including reflective practice and the willingness to suspend judgement and reframe the problem. These aspects make it different from traditional managerial thinking.
This webinar will help you rethink design thinking and provide guidelines for adopting design thinking within your organization.
During this discussion, we will explore:
- How do designers think and work?
- How does an organization benefit from design thinking?
- How do you build a design organization?