Modernize Your Corporate Website to Drive Business Value – Phase 2: Design UX-Driven Website

Author(s): Altaz Valani, Kyle Lubieniecki, Andrew Kum-Seun, Kevin Kim

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Use data-driven insights to understand your end user’s reception, adoption, and behavior on your website, and to validate the website’s value for future UX enhancements. This phase of the blueprint will walk you through the following activities:

  • Identify the roles of your UX development team
  • Build your user storyboards aligned to user workflows
  • Design the target state of your web environment to support your storyboards
  • List your UX metrics and collection methodologies
  • Identify the enablers and blockers of your UX optimization initiatives
  • Define your UX optimization roadmap

Use this phase as part of the full project blueprint, Modernize Your Corporate Website to Drive Business Value.

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