Sandi Conrad Info-Tech Analyst

Senior Director at Info-Tech Research Group

25 Years in IT

Sandi Conrad is a Senior Director for Info-Tech Research Group with extensive experience in software licensing, asset management, workflow restructuring and service management. She has worked through projects as worker, project manager, value add and large account reseller and consultant.

Info-Tech Analyst

About Me

Sandi Conrad is a Senior Director for Info-Tech Research Group with extensive experience gained over the years in managing assets, auditing and optimizing licensing agreements, building documentation, improving service desks, and optimizing processes.

Prior to joining Info-Tech, Sandi ran her own consulting company delivering software and asset optimization services. She educated clients on best asset management practices, conducted gap analyses, and provided management consulting and software auditing services. During this time she also authored the Software Asset Management Starter Kit.

Sandi has worked in the past for Large Account Resellers (LAR), Systems Integrators, and Value Added Resellers (VAR), and was one of the first Software Contract Administrators in Canada. She has provided consulting services for hundreds of clients over the years, including IT asset acquisition and management strategies and service desk standardization and optimization.

Sandi is a certified software manager with SIIA, software practitioner with IBSMA, hardware asset management professional with IAITAM, is certified on Lean IT Foundations through Pink Elephant, and has held many process and technical sales certifications with various Software Publishers over the years. Sandi also holds a Graduate College Teaching Certificate from Fanshawe College.

My Company

Info-Tech Research Group
602 Queens Avenue London, ON, Canada N6B 1Y8
251 - 1000 Employees

Awards & Certifications

  • Graduate College Teaching Certificate
    Fanshawe College
    February 3, 2014 – Present


  • IT Asset Management
  • Enterprise Service Desk
  • Systems Management
  • Software License and Contract Administration
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