Lead Gen Engine Diagnostic Tool

An easy to use diagnostic tool that will help you quickly pinpoint weakness within your lead gen engine.

Product Market Opportunity Sizing Workbook

The Product Market Opportunity Sizing Workbook provides marketers a way to capture the dimensions of your currently penetrated market, then enables you to size your...

Go-to-Market Strategy Cost Budget and Revenue Forecast Workbook

The Go-to-Market Strategy Cost Budget and Revenue Forecast Workbook enables the capture of costs related to product design, build and launch, and helps you compare...

Go-to-Market Strategy RACI and Launch Checklist Workbook

The Go-to-Market Strategy RACI and Launch Checklist Workbook helps you outline team roles, responsibilities, tasks, due dates for a comprehensive Go-to-Market strategy,...

Buyer Persona and Journey Interview Guide and Data Capture Tool

This tool accompanies the Create a Buyer Persona and Journey blueprint and is used to make it easy and fast to get started interviewing customers and prospects to capture...

Lead Scoring Workbook

This tool accompanies the Optimize Lead Generation With Lead Scoring storyboard and is used to build and test your lead scoring methodology.

SMMP Use-Case Fit Assessment Tool

Use the Use-Case Fit Assessment Tool to understand how your unique requirements map into specific SMMP use cases.

SMMP Vendor Shortlist & Detailed Feature Analysis Tool

Use this tool to develop your own custom shortlist. Use the tool's knock-out criteria and criteria weightings to identify vendors that align with your business' own...

SMMP RFP Evaluation and Scoring Tool

Enterprises considering an SMMP need to comparatively score potential solutions from different vendors. A key component of any evaluation is an RFP.

CRM Suite Evaluation and RFP Scoring Tool

Once RFP responses have been received, organizations selecting a CRM Suite need a way to compare vendors across similar criteria. Use this RFP scoring tool to objectively...
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