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WordLift: How AI is Applied to SEO

1. Introduction to the company: WordLift is an AI-powered SEO platform designed to enhance content visibility and engagement. By leveraging semantic technologies, WordLift helps content creators, bloggers, and marketers optimize their content for search engines, making it easier for audiences to discover and engage with their content. Founded in 2017, WordLift aims to transform the way content is created and consumed online.

2. Features of the product/platform:

  • Semantic annotation: Adds structured data to content for better SEO.
  • Knowledge graph creation: Builds custom knowledge graphs to organize content.
  • Content enrichment: Enhances content with images, links, and visualizations.
  • Contextual recommendations: Provides relevant content suggestions to keep readers engaged.
  • Schema markup: Automatically generates schema.org markup for improved search engine indexing.

3. Challenge the company is solving: WordLift addresses the challenge of making content more discoverable and engaging in a crowded digital landscape. The platform automates SEO tasks, helping content creators improve their search engine rankings and reach a wider audience.

4. Benefits of using the product/platform:

  • Improved search engine visibility
  • Enhanced content engagement
  • Automated SEO tasks
  • Better content organization
  • Increased organic traffic

5. Recommendations on how to best use the product:

  • Use semantic annotation to add structured data to your content.
  • Build custom knowledge graphs to organize and connect your content.
  • Enrich your content with relevant images, links, and visualizations.
  • Leverage contextual recommendations to keep readers engaged.
  • Implement schema markup for better search engine indexing.

For more information, visit WordLift.

This summary was produced using Microsoft Copilot.

Guest Speaker

Austin Wagar

Research Analyst

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