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Zoho Campaigns Logo Award Winner Product Badge
Zoho Campaigns Logo Award Winner Product Badge
Zoho Corporation

Zoho Campaigns

Composite Score
8.8 /10
CX Score
9.2 /10
Category
Zoho Campaigns
8.8 /10

What is Zoho Campaigns?

Email marketing software that drives sales. Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.

Company Details


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Awards & Recognition

Zoho Campaigns won the following awards in the Email Marketing category

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Zoho Campaigns Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zoho Campaigns.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

95 Plan to Renew

1
Since last award

88 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zoho Campaigns?

1% Negative
2% Neutral
97% Positive

Pros

  • Respectful
  • Reliable
  • Performance Enhancing
  • Caring

Feature Ratings

Average 83

Email Delivery

88

Auto-Responders

85

Campaign Management

85

Contact Database

85

Text Messaging

84

Sales Intelligence & Conversion Rates

84

Content Authoring

84

Basic Reporting and Analytics

84

Surveys and Polling

83

Segmentation

83

Dynamic Content

82

Vendor Capability Ratings

Average 83

Ease of Implementation

86

Business Value Created

86

Usability and Intuitiveness

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

84

Quality of Features

84

Vendor Support

84

Breadth of Features

84

Ease of Customization

80

Ease of Data Integration

79

Availability and Quality of Training

78

Zoho Campaigns Reviews

Karley D.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Zoho Campaigns is the best.

Likeliness to Recommend

9 /10

What differentiates Zoho Campaigns from other similar products?

It differs from other programs because it can be integrated into other platforms very easily.

What is your favorite aspect of this product?

Continuous enhancement in the product's features due to a wide range of alternatives accessible. Comparisons may be drawn between the software I used in 2009 and the current version. In terms of new functionality, the platform has undergone a major overhaul, with a new appearance and feel. For small and medium-sized businesses, this is one of the greatest Indian-based platforms.

What do you dislike most about this product?

The platform might be a little sluggish at times. When it's sluggish, it's a tremendous nuisance to deal with. On the platform, some of the templates appear nice, while others have problems. Specifically, email platform compatibility should be increased.

What recommendations would you give to someone considering this product?

Email marketing campaigns for businesses are something I'd highly endorse.

Pros

  • Efficient Service
  • Effective Service
  • Saves Time
  • Client Friendly Policies

Emily R.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Email marketing it makes one's business go better

Likeliness to Recommend

9 /10

What differentiates Zoho Campaigns from other similar products?

Zoho is very easy to use and cheap. Ideal for SMEs because costs are low and boarding for internal staff is also easy. Applications are well integrated. Invoices created in CRM are available at Zoho Books for the financial team to view, staff added to Zoho People are available in all other applications to provide easy access.

What is your favorite aspect of this product?

With Zoho campaigns I can easily use premium email templates without entering strict codes and setting up campaigns is not easy at once. I also use other Zoho mail services, Zoho wiki. These are great. And in the free version we can send 10k emails which is great

What do you dislike most about this product?

Zoho One is not created for big companies, once the company is grown, most Zoho apps will start to create a problem. The Zoho one applications are designed to deliver the most common usage conditions from all domains and do not cover the individual needs of the organization. There is not much space for customization that is much needed in large companies. So, I can use one Zoho while I am a small to medium company.

What recommendations would you give to someone considering this product?

At affordable prices, Zoho campaigns are ready for new startups and small businesses. Email marketing will no longer be a problem for you. The templates are amazing and will definitely help in finding loyal customers. It may slow down sometimes, but for the price you pay, you get what you want.

Pros

  • Reliable
  • Trustworthy
  • Effective Service
  • Saves Time

Kevin A.

  • Role: C-Level
  • Industry: Media
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2022

Not what I needed from a Business Standpoint

Likeliness to Recommend

8 /10

What differentiates Zoho Campaigns from other similar products?

I think that Zoho, in general, is know for their business-only focus and doesn't really integrate with other types of fields. So, for business Zoho makes sense for small business owners there are better.

What is your favorite aspect of this product?

I liked how I could track and report customer data within Zoho.

What do you dislike most about this product?

I couldn't integrate with the other software I needed to keep my system going on the right track.

What recommendations would you give to someone considering this product?

I would stay about from this if you are a small business owner. I would consider the free trial but even then, I think there are better software programs out there for marketing project manamgent.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Cons

  • Leverages Incumbent Status
  • Inhibits Innovation
  • Slower Product Innovation

Most Popular Zoho Campaigns Comparisons

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