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What is BenchmarkONE?

Simple, yet elegantly intelligent, BenchmarkONE (formerly Hatchbuck) automates your sales and marketing efforts overnight. Turn emails into conversations, website visitors into handshakes, and customers into raving fans with all-in-one sales & marketing software.

Company Details


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Awards & Recognition

BenchmarkONE won the following awards in the Marketing Platforms - Midmarket category

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BenchmarkONE Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on BenchmarkONE.

86 Likeliness to Recommend

87 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love BenchmarkONE?

0% Negative
15% Neutral
85% Positive

Pros

  • Reliable
  • Includes Product Enhancements
  • Appreciates Incumbent Status
  • Helps Innovate

Feature Ratings

Average 76

Marketing Analytics

83

Social Media Marketing Management

82

Advanced Campaign Management

80

Email Marketing Automation

78

Community Marketing Management

76

Marketing Workflow Management

75

Marketing Operations Management

75

Multi Channel Integration

74

Advanced Data Segmentation

70

Marketing Asset Management

69

Mobile Marketing Management

64

Vendor Capability Ratings

Average 76

Ease of Data Integration

88

Business Value Created

81

Ease of IT Administration

81

Usability and Intuitiveness

80

Ease of Implementation

80

Breadth of Features

73

Vendor Support

73

Availability and Quality of Training

72

Quality of Features

71

Ease of Customization

70

Product Strategy and Rate of Improvement

65

BenchmarkONE Reviews

Dorota S.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

"Great customer service and simple to use!"

Likeliness to Recommend

7 /10

What differentiates BenchmarkONE from other similar products?

Its low cost, streamlined interface, and helpful support team set it apart from competing programs.

What is your favorite aspect of this product?

This platform has a precise and quick notification mechanism. Comparatively speaking to other programs, the customer care system is responsive. Drag and drop functionality, which is user-friendly, may be used to add emails. For many consumers, it is relatively inexpensive. It draws a lot of people since it offers a wealth of functionality, is inexpensive, and provides quick access to all the most recent features. Fast, easy, and adaptable describe the interface. It is straightforward to use and comprehend, and expandable. There are several built-in features. With time, the integration is being updated. It is a trustworthy platform.

What do you dislike most about this product?

The decision to make modifications and campaigns should be up to the user. At the moment, there is no mobile application for this platform. Users are unable to remove tags or combine contacts in the way they wish.

What recommendations would you give to someone considering this product?

For its user-friendliness, comprehensive documentation, and helpful tutorial videos, this application comes highly recommended.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Effective Service

Julie A.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

Benchmark One, Increase productivity!

Likeliness to Recommend

9 /10

What differentiates BenchmarkONE from other similar products?

Customer service of Benchmark One is excellent and team is very cooperative. The best thing is that they support CRM integration and customization. Also, the user interface is very fast responsive and easy to handle. There is ease of creating email templates and the value of money is good and helpful.

What is your favorite aspect of this product?

Benchmark One is all in one software that help us to save our time as all program running is based on tag system that make it easy to set any nurturing campaign. Their support system is excellent as they respond quickly and help to find the solution. The drag and drop file feature are easy to use and are easily customized emails according to our will.

What do you dislike most about this product?

They need to update their servers as they are bit slow sometimes making it difficult to make changes. Their form designs are bit old and need to be updated and better. Their reporting functionality is clunky and not user intuitivee.

What recommendations would you give to someone considering this product?

I would recommend Benchmark One because it is simple and easy to use and the pricing is user friendly and affordable. Email templates provided are very simple and easy to use for beginners also.

Pros

  • Helps Innovate
  • Enables Productivity
  • Trustworthy
  • Caring

Rachel N.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

Benchmark solution for marketing

Likeliness to Recommend

9 /10

What differentiates BenchmarkONE from other similar products?

Handling social media pages to mass emails and marketing campaigns, we have it all under control. All thanks to the limitless features benchmarkONE offers us under one roof. Our daily B2C marketing is now not that difficult or time consuming. The analytic reports gives us an actual insight and we can actually rely on them to improve everything that is lacking or going wrong.

What is your favorite aspect of this product?

BenchmarkONE is a complete package when it comes to marketing and eCommerce. You can have all features under one platform as it reduces hassle to manage different things on different platforms. I work in the marketing department of a mid-size company. We started by using different marketing platforms. However, once we started using this one, I guess our time limits have exceeded and the work efficiency also increased with the passage of time.

What do you dislike most about this product?

I’m not saying that the interface is very difficult to use, but it might be a bit hard for someone who is not very tech-friendly. It surely can be improved for more ease and reliance. Sometimes, it gets tricky and people also call it boring. For us, it does its work so we are satisfied with it completely.

What recommendations would you give to someone considering this product?

A great software that has it all. You get all of the advanced marketing tools under one platform at such reasonable pricing. The best thing is that it can be easily understandable for all employees. You should definitely give it a try and see how it works for you especially if you have not tried any other platforms yet!

Pros

  • Enables Productivity
  • Efficient Service
  • Respectful
  • Altruistic
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