The first step in entering the world of MMS is understanding the "art of the possible" and how MMS technology will be a best fit for your business objectives. This phase will take you through the following activities:

  • Determine organizational readiness.
  • Distill business objectives from your customer experience strategy.
  • Determine your application requirements.

Use this phase as part of the full blueprint Select a Marketing Management Suite.

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Select a Marketing Management Suite

A best-fit solution balances needs, cost, and capability.

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