About Shashi Bellamkonda

Research Principal & Director, 23 years in Marketing

Shashi Bellamkonda is a Principal Research Director at Info-Tech Research Group, where he covers AI platforms, security, enterprise infrastructure, marketing technology, and customer experience for a CIO/CTO audience. He brings an "anti-hype mentor" perspective shaped by more than 25 years as a practitioner, including marketing leadership roles at Network Solutions and VeriSign, where he worked directly with C-suite leaders to align sales, marketing, and customer success around measurable revenue outcomes and as a Serial CMO for several SaaS startups.

Shashi is also an Entrepreneur in Residence at Stony Brook University and a former Adjunct Professor at Georgetown University, where he taught digital marketing. He holds an MIT Sloan certificate and was named a Thinkers360 Top AI Thought Leader for 2026.

Shashi has built one of the most engaged independent voices in enterprise tech analysis, reaching over 34,000 LinkedIn followers with content that regularly breaks out of his own network — recent posts have generated 2,547,965 impressions in a year and reached 1,059,739 members, 82% of them outside his direct connections.

CIOs and CTOs seek out his take because he translates complex, "geek" concepts into plain English grounded in business value, not just technical spec sheets. Vendors and analyst relations teams brief Shashi because his commentary travels: an early LinkedIn adopter among the platform's first 70,000 members, he combines two decades of practitioner credibility with a distribution reach that puts technology providers in front of the CIO/CTO audiences that matter most.

See his published work at Info-Tech Research Group https://www.infotech.com/search?q=shashi+bellamkonda

Blueprints:

• Stay Relevant in the Era of AI-Powered Search

https://www.infotech.com/research/ss/stay-relevant-in-the-era-of-ai-powered-search

• Optimize the Right Metrics to Scale: https://www.infotech.com/research/ss/optimize-the-right-metrics-to-scale-your-business

• Match Your Budget to the Right Market Position: https://www.infotech.com/research/ss/match-your-budget-to-your-market-position

Artificial Intelligence in B2B Business, Marketing and Sales (Articles and Blueprints):

• Outperform Your Competition by Leveraging Artificial Intelligence to Enhance Your Sales and Marketing Funnel: https://www.infotech.com/research/outperform-your-competition-by-leveraging-artificial-intelligence-to-enhance-your-sales-and-marketing-funnel

• Prepare for Your First Jump into AI for Marketing and Sales by Minimizing Risk: https://www.infotech.com/research/prepare-for-your-first-jump-into-ai-for-marketing-and-sales-by-minimizing-risk

• Conversational AI: The Future of Customer Experience, Sales, and Marketing https://www.infotech.com/research/conversational-ai-the-future-of-customer-experience-sales-and-marketing

• The Rise of Answer Engines: Why Search Engines May Soon Be a Thing of the Past: https://www.infotech.com/software-reviews/research/the-rise-of-answer-engines-why-search-engines-may-soon-be-a-thing-of-the-past

• Capitalizing on AI: https://www.infotech.com/research/ss/capitalizing-on-ai

• The AI Advantage for Smarter Marketing – A Primer: https://www.infotech.com/research/ss/the-ai-advantage-for-smarter-marketing-a-primer

Tech Notes:

• Zoho: Vision, Growth, and Global Expansion Themes at ZohoDay 2024: https://www.infotech.com/software-reviews/research/zoho-vision-growth-and-global-expansion-themes-at-zohoday-2024

• The Cisco-Splunk Acquisition and Its Impact on CIOs and CTOs: https://www.infotech.com/software-reviews/research/revolutionizing-data-driven-decisions-the-cisco-splunk-acquisition-and-its-impact-on-cios-and-ctos

• Maximizing Security: Choosing the Best Multifactor Authentication Tool (MFA) for Your Company: https://www.infotech.com/software-reviews/research/maximizing-security-choosing-the-best-multifactor-authentication-tool-mfa-for-your-company

• Boomi Introduces Ambitious Roadmap to Revolutionize Integration and Automation: https://www.softwarereviews.com/research/boomi-introduces-ambitious-roadmap-to-revolutionize-integration-and-automation

• Amazon's Bedrock: Unlocking the Gateway to Powerful Open LLMs: https://www.infotech.com/software-reviews/research/amazon-s-bedrock-unlocking-the-gateway-to-powerful-open-llms

• Boomi Introduces Ambitious Roadmap to Revolutionize Integration and Automation

https://www.softwarereviews.com/research/boomi-introduces-ambitious-roadmap-to-revolutionize-integration-and-automation

• Zoho and NVIDIA Join Forces to Enhance AI With Tailored, Efficient Models: https://www.softwarereviews.com/research/zoho-and-nvidia-join-forces-to-enhance-ai-with-tailored-efficient-models

• Choosing the Best Multifactor Authentication Tool (MFA) for Your Company: https://www.softwarereviews.com/research/maximizing-security-choosing-the-best-multifactor-authentication-tool-mfa-for-your-company

• Zoho: Simplifying Enterprise Security Through a Unified Approach: https://www.softwarereviews.com/research/zoho-simplifying-enterprise-security-through-a-unified-approach

• Boomi's Evolution: From iPaaS to AI-Powered Enterprise Solutions https://www.linkedin.com/pulse/boomis-evolution-from-ipaas-ai-powered-enterprise-shashi-bellamkonda-9seje

• Unlocking B2B Growth in the Digital Age: Leveraging Social Media, https://www.linkedin.com/pulse/unlocking-b2b-growth-digital-age-leveraging-social-bellamkonda-o5aee

• Insights Into Software Selection 2025 https://www.linkedin.com/posts/sbellamkonda_insights-into-software-selection-2025-activity-7277366627900305408-l9_V

• Why Open Source Models Could Be the Future of AI https://www.pymnts.com/artificial-intelligence-2/2024/why-open-source-models-could-be-the-future-of-ai/

• Bridging the Marketing and IT Divide

https://www.prnewswire.com/news-releases/bridging-the-marketing-and-it-divide-info-tech-research-groups-blueprint-for-driving-innovation-and-success-302246912.html

How Google's AI Mode might affect website traffic, search engine optimization (SEO) strategies, and overall online visibility

https://www.infotech.com/research/google-ai-mode-has-serious-website-implications

Sites

Awards & Certifications

  • Python for Marketing
    LinkedIn Learning

  • Introduction to Cloud Adoption Framework
    AWS Training & Certification

  • Machine Learning for Leaders
    AWS Training & Certification

  • Understanding Video-on-Demand (VOD) Workflows
    AWS Training & Certification

  • Working with Captions using AWS Elemental MediaLive
    AWS Training & Certification

  • Washington’s Tech Titans - 100 leaders of Washington’s Tech Community
    Washingtonian

  • 2012 Washington Business Journal Minority Business Leader Award
    Washington Business Journal

  • Small Business Influencer Champions Award
    Issued by SmallBiztrends.com & SmallBizTechnology.com

  • Top CMOs and marketing leaders from the DC region 2018
    DCA Live

  • MIT Sloan + CSAIL Artificial Intelligence: Implications for Business Strategy Program
    MIT Sloan Executive Education

  • Marketing Executive Education Program
    The Wharton School, University of Pennsylvania

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