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Generative AI Use Cases for Marketing, Sales, and Customer Service Storyboard Use this storyboard to learn the high-level use cases and potential challenges of generative AI technology for marketing, sales, and customer service.
The AI Advantage for Smarter Marketing – A Primer ChatGPT, a Large Language Model (LLM) that launched in late 2022, drew a lot of interest from marketers as it showed the potential of AI in a very practical way. You...
The AI Advantage for Smarter Marketing – A Primer Executive Brief AI in marketing has unlimited use cases but requires thoughtful implementation. Marketers should focus on growth and retention first. Use AI for data-driven decisions.